Hotel Sales Leader: Revenue Growth & Strategy

Live! Casino & Hotel Maryland; Hanover (MD); On-site; USD 93,295 - 127,441; Full time

Benefits offered by this job

Comprehensive group health benefits

On-site Wellness center

Training and career growth

Rewards and recognition

Merit-based pay increases

Free parking

Job summary

Live! Casino & Hotel Maryland is seeking a Director of Sales to lead the hotel sales function, drive occupancy, optimize rates, and grow market share.

You will build strategic relationships with corporate and group clients, guide a high‑performing sales team, and align sales initiatives with overall hotel objectives to deliver exceptional guest experiences. Ownership of long‑term plans and day‑to‑day operations will require strong leadership, market insight, and collaboration across departments

Qualifications

• Must have four-year college degree or equivalent education/experience.
• Three (3) years’ experience of progressive leadership experience as a Director of Sales or equivalent position.
• Experience with development and implementation of a sales and marketing plan.
• Must be able to obtain and maintain appropriate gaming license as mandated by the Maryland Lottery & Gaming Control Agency.

Responsibilities

• Attract and retain new and existing business.
• Train all members of the hotel sales staff on how to recognize and capitalize on all sales opportunities to increase hotel occupancy and revenue. (25%)
• Manage Human Resources in the division in order to attract, retain and motivate the employees; hire, train, develop, empower, coach and counsel, conduct performance and salary reviews, resolve problems, provide open communication vehicles, discipline and terminate, as appropriate. (10%)
• Meet specified monthly/annual booking goals as established during annual budgeting process by developing and continually enhancing relationships with corporate, business, travel industry, community organizations, professional associations, media, etc., current and potential clients to maintain and increase awareness of the hotel and our market share. (25%)
• Survey, review and analyze competition, market trends, customer needs and comments in order to develop new plans and programs and determine the potency of current plans and programs. (10%)
• Recommend, implement and manage the division’s sales plans and programs for the hotel to maximize rate, occupancy and food & beverage opportunities thus ensuring the hotel meets/exceeds management and owner revenue/profit goals and expectation. (10%)
• Perform special projects and other responsibilities as assigned.
• Participate in task force and committees as required.
• Conduct property tours.
• Participate in the hotel’s Quality Program.

Skills

Sales leadership

Strategic planning

Relationship management

Negotiation

Education

Bachelor's degree or equivalent

Job description

Live! Casino & Hotel Maryland is seeking a Director of Sales to lead the hotel sales function, drive occupancy, optimize rates, and grow market share.

You will build strategic relationships with corporate and group clients, guide a high‑performing sales team, and align sales initiatives with overall hotel objectives to deliver exceptional guest experiences. Ownership of long‑term plans and day‑to‑day operations will require strong leadership, market insight, and collaboration across departments