Hospitality Marketing Lead: Campaigns, Events & Growth

Berg Hospitality Group; Houston (TX); On-site; USD 70,000 - 90,000; Full time

Job summary

Berg Hospitality Group is seeking an organized, detail-oriented Marketing Manager to support marketing initiatives across its portfolio of restaurant and hospitality concepts.

Reporting to the SVP of Marketing, this role will lead day-to-day execution of campaigns, projects, and events. The ideal candidate balances multiple priorities and moves projects from concept through execution.

Qualifications

• Bachelor’s degree in marketing, communications, advertising, hospitality or a related field.
• 3-5 years of relevant marketing, communications or project-management experience.
• Restaurant, hospitality or multi-location marketing experience strongly preferred.
• Excellent organizational, communication and time-management skills.
• Ability to manage multiple projects, priorities and deadlines with strong attention to detail.
• Proficiency in Microsoft Excel, Word and Outlook.
• Working knowledge of digital, email, social media and local-store marketing.
• Experience managing websites and digital business listings preferred.
• Familiarity with Canva or Adobe Creative Suite is a plus.
• Balance of creative and analytical thinking, with an interest in using results to guide future efforts.
• Ability to attend restaurant and off-site events outside standard business hours as needed.

Responsibilities

• Uphold brand standards across multiple restaurant concepts and locations
• Maintain marketing calendars, project timelines, and departmental deadlines
• Coordinate the development of menus, signage, advertisements, email graphics, and promotional materials
• Manage creative work orders, coordinate edits and ensure materials are produced and delivered on time
• Execute promotional campaigns and local-store marketing initiatives
• Support menu launches, seasonal promotions and the development of new programs and guest experiences
• Maintain website content, digital listings and other guest-facing platforms
• Coordinate email campaigns from content development through final execution
• Compile performance reports and identify opportunities to increase traffic, awareness, and sales
• Serve as the marketing liaison for property partners and other external organizations
• Identify and execute cross-promotional opportunities that increase restaurant visibility
• Lead marketing logistics for restaurant events, ticketed experiences and promotional activations
• Develop event budgets and coordinate setup, décor, menus, signage, vendors and promotional materials
• Coordinate participation in off-site events, festivals and community activations
• Prepare post-event recaps tracking attendance, engagement, expenses and results
• Collaborate with social media, graphic design, and public relations team members to execute integrated marketing initiatives
• Provide marketing support to Operations, Culinary, restaurant leadership, and other internal departments

Skills

Brand management

Campaign execution

Project management

Event marketing

Digital marketing

Education

Bachelor’s degree in marketing, communications, advertising, hospitality or a related field

Tools

Microsoft Excel

Canva

Adobe Creative Suite

Job description

Berg Hospitality Group is seeking an organized, detail-oriented Marketing Manager to support marketing initiatives across its portfolio of restaurant and hospitality concepts.

Reporting to the SVP of Marketing, this role will lead day-to-day execution of campaigns, projects, and events. The ideal candidate balances multiple priorities and moves projects from concept through execution.