Hospice Education Specialist

FALCON HOME HEALTH AND HOSPICE; Las Cruces (NM); On-site; USD 55,000 - 85,000; Full time

Job summary

ExcelaCare Hospice seeks a Hospice Education Specialist to expand reach by building relationships with referral sources, educating the community, and representing ExcelaCare with professionalism and compassion.

You will collaborate with intake and clinical teams to ensure smooth transitions from referral to admission and strive to meet monthly referral and admissions goals. Travel and community presence are essential to this role.

Qualifications

• High school diploma or equivalent; Bachelor’s degree preferred.
• 1–3 years in sales, marketing, or business development; home care or hospice preferred.
• Driver’s license and current auto liability insurance; no listing in the OIG Excluded Provider list.
• In good standing on state nurse aide registry or meets federal licensure requirements.
• Willingness to travel locally and maintain reliable transportation.

Responsibilities

• Build and maintain relationships with physicians, hospitals, SNFs, and other referral partners.
• Visit referral sources regularly to promote hospice services and awareness.
• Represent ExcelaCare at health fairs and community events.
• Deliver presentations to healthcare professionals and community leaders.
• Educate on eligibility criteria and ExcelaCare’s approach to care.
• Collaborate with intake and clinical teams for smooth admissions.
• Meet monthly referral and admissions goals.
• Document all contacts in the CRM per HIPAA and policy guidelines.
• Maintain confidentiality and comply with agency policies.

Skills

Empathy

Regulatory knowledge

Relationship building

Reading & writing

Maturity

Time management

Communication

Presentation

Education

High school diploma

Bachelor’s degree preferred

Job description

At ExcelaCare, we believe Hospice care is more than a service—it’s a calling. Every day, our team brings comfort, dignity, and peace of mind to patients and families facing life’s most delicate moments. With compassion at our core, we create a workplace where kindness leads, voices are heard, and every role carries purpose. If you’re looking to make a difference in the lives of others while being part of a team that feels like family, we’d love to welcome you.

Job Summary:

As a Hospice Education Specialist, you will help expand our reach and connect more patients and families with the care they deserve by building relationships with healthcare referral sources, educating the community, and representing ExcelaCare with professionalism and compassion.

Essential Functions:

Referral Source Development

• Build and maintain relationships with physicians, hospitals, skilled nursing facilities, assisted living communities, and other referral partners.
• Conduct regular visits and calls to referral sources to promote awareness of hospice services.

Community Engagement

• Represent ExcelaCare at health fairs, community events, and networking opportunities.
• Deliver presentations to healthcare professionals, community leaders, and organizations to build awareness and understanding of the benefits of timely hospice care.

Education & Advocacy

• Communicate eligibility criteria, hospice philosophy, and ExcelaCare’s personalized approach to care.
• Advocate for patient and family needs by ensuring access to services when appropriate.

Collaboration with Clinical Teams

• Work alongside intake and clinical teams to ensure smooth transitions from referral to admission.
• Provide market feedback to leadership to support service quality and growth strategies.
• Performance Accountability
• Meet or exceed monthly referral and admissions goals.
• Document all contacts, meetings, and activities in the company CRM in compliance with HIPAA and policy guidelines.

Additional Responsibilities:

• Performs other related duties as assigned or requested
• Conforms to all applicable Agency policies and procedures.
• Participates actively in continuing education and in-services.
• Maintains confidentiality of patient information and business trade practices.
• Assumes accountability for reporting incidents and complaints according to Agency policy.

Knowledge / Skills / Abilities:

• Sympathetic attitudes towards care of the sick
• Knowledge of hospice regulation and referral processes.
• Proven ability to build trust-based professional relationships.
• Ability to read, write and carry out directions
• Maturity and ability to deal with demands of the job
• Time management
• Strong communication and presentation skills.

Information Management:

Treats all information and data within the scope of the position with appropriate confidentiality and security.

• Cooperates fully in all risk management activities and investigations.
• Keeps abreast in changes in health care law.
• Maintains Agency/program compliance with local, state and federal laws.

Additional Requirements:

Reliable transportation.

Minimum Position Qualifications:

• Education:

High school diploma or equivalent; Bachelor’s degree preferred

• Experience:

One (1) to three (3) years’ experience in sales, marketing, or business development experience, home care or hospice, preferred

• License / Certification:

Driver’s license and proof of current auto liability insurance; No Listing in the OIG Excluded Provider Listing; listed in good standing on state nurse aide registry or requirements of a state licensure program meeting federal regulations.

Environmental Conditions:

Works in patient's home in various conditions, possible exposure to blood and body fluids and infectious diseases. Ability to work flexible schedule, ability to travel locally, some exposure to unpleasant weather. Moderate noise level; Category A BBP risk; moderate stress and emotional demands.

Physical Requirements:

Prolonged standing and walking required. Ability to move up to 50 lbs. and move patients. Requires working under some stressful conditions to meet deadlines, to identify patient needs, to make quick decisions and notify a supervisor. Requires hand-eye coordination and manual dexterity. Ability to utilize durable medical equipment in the home.

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities.