Home Care Business Development Manager

SWGA Homecare; Albany (GA); Hybrid; USD 50.000 - 75.000; Vollzeit

Zusammenfassung

SWGA Homecare in Georgia seeks a field-based partnership and admissions specialist to drive referrals for non-medical home care services. You will leverage an existing network, present our offerings to hospital discharge planners, physician practices, and community leaders, and coordinate with our intake team for swift in-home assessments.

You will manage a referral pipeline, track conversions in the CRM, and expand relationships through health fairs and events to meet monthly admission targets.

Qualifikationen

• Must have active referral relationships in non-medical home care.
• Proven track record generating client referrals/admissions.
• Understanding non-medical vs skilled home health referrals.
• Self-motivated with outside-sales drive.
• Excellent presentation and follow-up skills.
• Comfortable with CRM-based pipeline tracking.

Aufgaben

• Activate existing referral contacts across Southwest Georgia to generate client referrals from day one.
• Represent SWGA's non-medical services to referral sources and explain the difference from skilled home health.
• Respond quickly to inbound referrals and coordinate with Intake Coordinator and RN Supervisor for in-home assessments.
• Own referral pipeline from first contact through signed Service Agreement and track activity in CRM.
• Expand network through community events, health fairs, and provider networking in the service area.
• Meet or exceed monthly new-client admission targets and build early traction.

Kenntnisse

Referral network

Account management

CRM proficiency

Relationship building

Ausbildung

Bachelor's degree

Tools

CRM (Sales)

Jobbeschreibung

Drive agency growth and client admissions across Southwest Georgia by activating referral partnerships with hospital discharge planners, physician practices, and community healthcare leaders. Represent SWGA in the field to connect local families with dependable in-home care.

Responsibilities

• Immediately activate your existing network of referral contacts — hospital discharge planners and case managers, physician offices, Area Agencies on Aging, assisted living and personal care homes, skilled nursing facility discharge teams, and other community partners across Southwest Georgia — to generate client referrals from day one.
• Clearly represent SWGA's non-medical personal care, companion, and sitter services to referral sources, and explain the difference from skilled home health and hospice so referrals are routed to the right level of care.
• Respond quickly to inbound referrals and coordinate with our Intake Coordinator and RN Supervisor to get new clients scheduled for their free in-home assessment without delay.
• Own a referral pipeline from first contact through signed Service Agreement, tracking activity and conversion in our CRM.
• Continue expanding your network through community events, health fairs, senior expos, and provider networking throughout the service area.
• Meet or exceed monthly new-client admission targets, with an expectation of early traction given your existing relationships.
• Maintain and deepen relationships with your existing referral partners to keep referrals flowing consistently, not just as a one-time push.
• Work closely with the Administrator and RN Supervisor to make sure referred clients are a good fit for SWGA's licensed, non-medical scope of service.

Requirements

• Required: an existing, active book of referral relationships in the non-medical home care, senior services, or related post-acute space within the Southwest Georgia / South Georgia market — this role requires relationships you can leverage on day one, not ones you will build from scratch.
• Proven track record generating client referrals and admissions specifically in non-medical private/personal home care (not solely skilled home health or hospice sales, though that experience is a plus if paired with local relationships).
• Clear understanding of the difference between non-medical private home care and skilled home health/hospice referral pathways, so you route and represent referrals accurately.
• Self-motivated and goal-driven, with the outside-sales instinct to make the ask and close the referral quickly.
• Excellent relationship-building, presentation, and follow-up skills.
• Comfortable with CRM-based pipeline tracking and reporting.
• Valid Georgia driver's license, reliable transportation, and willingness to travel throughout the service area daily.
• Bachelor's degree in a related field preferred, but a strong local referral network and track record will outweigh formal education requirements.