Hockey Programs Director

US Ice Rinks, Inc.; Roseville (CA); On-site; USD 44,000 - 50,000; Full time

Job summary

Skatetown in California seeks an experienced Hockey Programs Director to lead and grow our youth and adult hockey initiatives. This is a full-time, hands-on management role overseeing the hockey department, collaborating with coaches, and shaping program quality and growth.

You will recruit, train, and mentor staff, manage travel and league activities, monitor enrollment and customer satisfaction, and develop new clinics and events to expand participation.

Qualifications

• Strong hockey background (playing, coaching, officiating, or program experience).
• Leadership, organization, and problem-solving skills.
• Excellent communication and customer-service capabilities.
• Comfortable working with youth players, parents, adult players, coaches, and officials.
• Experience managing sports programs, leagues, teams, or employees.

Responsibilities

• Lead the day-to-day operation of Skatetown's hockey programs.
• Recruit, train, mentor, and evaluate coaches and instructors.
• Maintain coaching and player-development standards.
• Oversee youth player evaluations, team formation, and advancement.
• Manage adult league divisions, player placement, parity, rosters, and discipline.
• Collaborate with captains, parents, coaches, officials, and scorekeepers to resolve issues.
• Oversee youth travel hockey from a program and administrative standpoint.
• Monitor enrollment, retention, and customer satisfaction.
• Develop new clinics, camps, leagues, and other opportunities to grow participation.
• Maintain schedules, program information, league systems, and hockey communications.
• Maintain a visible management presence during evening and weekend programming.

Skills

Hockey background

Leadership

Communication

Customer service

Coaching experience

Mentor coaches

Administrative skills

Program management

On-ice presence

Tools

MS Office

Job description

Skatetown is seeking an experienced and motivated Hockey Programs Director to lead and grow our youth and adult hockey programs.

This is a full-time, hands-on management position responsible for the overall organization, quality, and growth of our hockey department. The ideal candidate combines strong hockey knowledge with leadership, organization, communication, and customer-service skills.

This is primarily a program management position, not a team coaching position. You will work closely with coaches and instructors, help develop and train them, observe practices and games, and occasionally participate on the ice in a training or instructional capacity.

Programs You Will Oversee

• Youth Learn to Play Hockey
• Youth In-House Hockey
• Youth Travel Hockey
• Adult Learn to Play Hockey
• Adult Recreational Hockey Leagues
• Camps, clinics, tournaments, and special hockey programs

Key Responsibilities

• Lead the day-to-day operation of Skatetown's hockey programs
• Recruit, train, mentor, and evaluate coaches and instructors
• Maintain strong coaching and player-development standards
• Oversee youth player evaluations, team formation, and advancement
• Manage adult league divisions, player placement, parity, rosters, and discipline
• Work with captains, parents, coaches, officials, and scorekeepers to resolve issues
• Oversee youth travel hockey from a program and administrative standpoint
• Monitor program enrollment, retention, and customer satisfaction
• Develop new clinics, camps, leagues, and other opportunities to grow hockey participation
• Maintain schedules, program information, league systems, and hockey communications
• Maintain a visible management presence during evening and weekend hockey programming

What We're Looking For

• Strong hockey background through playing, coaching, officiating, or hockey program experience
• Previous coaching experience and the ability to train and mentor other coaches
• Experience managing sports programs, leagues, teams, or employees preferred
• Strong leadership, organization, and problem-solving skills
• Excellent communication and customer-service skills
• Comfortable working with youth players, parents, adult players, coaches, and officials
• Ability to occasionally participate in on-ice instructional activities
• Basic computer and administrative skills

Schedule

This is a full-time position primarily consisting of afternoon/evening weekday hours and a Sunday daytime shift. A typical schedule may be approximately 1:00 p.m.–9:00 p.m. on weekdays and 10:00 a.m.–6:00 p.m. on Sundays.

Hours and days worked are subject to change based on hockey schedules, seasonal programming, special events, and business needs.

Compensation

$32–$36 per hour, depending on experience

Benefits include paid time off, paid holidays, 401(k), and annual performance bonus opportunity.

The Goal

We want someone who can help us build a hockey program that players and families want to join—and stay part of.

Our goal is to create a complete hockey pathway where players can start in Learn to Play, progress into recreational or travel hockey, and continue playing at Skatetown for years.

If you know hockey, enjoy developing people and programs, and want the opportunity to lead a large and established hockey operation, we'd like to hear from you.