Healthcare Vertical PMM Leader: Growth & Strategy

Intuit Inc.; San Francisco (CA); Vor Ort; USD 205.000 - 278.000; Vollzeit

Zusammenfassung

Intuit Inc. seeks a Principal Product Marketing Manager to define upmarket strategy for the Healthcare vertical within Intuit’s Enterprise Suite. You will lead strategic market insights, packaging decisions, and storytelling to differentiate IES in healthcare and drive growth across multiple SKUs.

You’ll partner with Product, Sales, Marketing, and Industry GMs to shape vertical editions, pricing, and launches, aligning go-to-market with revenue goals and customer value.

Qualifikationen

• 12+ years of experience in product marketing, product strategy, or go-to-market leadership.
• Direct experience building product or GTM for Healthcare software.
• Deep understanding of translating customer insight into product and packaging decisions.
• Track record of driving multi-vertical go-to-market initiatives that deliver measurable growth.
• Exceptional storytelling and executive communication skills - able to inspire action across all levels of the organization.
• Analytical rigor with comfort in modeling market opportunities, pricing, and financial impact.
• Experience leading without authority - influencing roadmaps, org priorities, and cross-functional outcomes.

Aufgaben

• Define the Healthcare Vertical Strategy: market sizing, segmentation, positioning, pricing, and launch planning.
• Shape Product and Packaging Decisions: connect customer needs to monetization and adoption; define editions and pricing.
• Lead Go-to-Market Strategy and Execution: GTM blueprint, naming, messaging, content, enablement, and demand activation.
• Act as a Strategic Thought Partner: brief leadership on trends, competitive movements, and expansion opportunities.
• Represent Intuit at industry events and analyst briefings as a credible thought leader for mid-market ERP innovation.
• Lead cross-functional readiness reviews to ensure alignment across product, sales, and marketing for each launch.

Kenntnisse

Healthcare GTM

Executive storytelling

Market sizing

Pricing strategy

Cross-functional influence

Strategic thinking

Industry leadership

Jobbeschreibung

Intuit Inc. seeks a Principal Product Marketing Manager to define upmarket strategy for the Healthcare vertical within Intuit’s Enterprise Suite. You will lead strategic market insights, packaging decisions, and storytelling to differentiate IES in healthcare and drive growth across multiple SKUs.

You’ll partner with Product, Sales, Marketing, and Industry GMs to shape vertical editions, pricing, and launches, aligning go-to-market with revenue goals and customer value.