Healthcare Media Strategy Associate — Data-Driven Planner

PHM; Northern (KY); Hybrid; USD 54,000 - 72,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

Disability

401K

Parental and family care leave

Family forming assistance

Tuition reimbursement

Flexible time off

Job summary

PHM, a leading health media agency in the US, seeks a Senior Associate, Strategy to support media planning and analysis across clients. You will ensure accuracy of the media plan Flowchart, Creative Asset Tracker, and Traffic Workbooks, reporting to the Supervisor or Associate Director, Strategy.

This hybrid role requires four days in office each week; interview specifics will be discussed by your recruiter.

Qualifications

• 2+ years media experience
• Proficiency in excel (reporting) and PowerPoint (creating and presenting decks)
• Familiarity with standard media research and planning tools (e.g. Clear Decisions, MediaOcean)

Responsibilities

• Assist in the development of media plans and strategic presentations.
• Manage tasks across multiple accounts and campaigns with efficiency and attention to detail.
• Collaborate with internal cross-functional teams to align on objectives and deliverables.
• Gather and analyze audience insights and competitive data to inform strategies.
• Own and maintain media Flowcharts, ensuring alignment with financial documentation (MBA’s).
• Create and update Creative Asset Trackers and Traffic Workbooks with precision.
• Monitor and resolve issues proactively while seeking guidance when needed.
• Respond promptly to client requests, providing clear communication and outstanding service.
• Build foundational expertise in the media planning and buying process, including the role of various media channels.
• Strive for proficiency in media research tools, software, and competitive marketplace knowledge.
• Participate in PHM’s recruiting and interviewing efforts to support team growth.

Skills

Media planning

Data analysis

Communication

Team collaboration

Tools

Excel

PowerPoint

Clear Decisions

MediaOcean

Job description

PHM, a leading health media agency in the US, seeks a Senior Associate, Strategy to support media planning and analysis across clients. You will ensure accuracy of the media plan Flowchart, Creative Asset Tracker, and Traffic Workbooks, reporting to the Supervisor or Associate Director, Strategy.

This hybrid role requires four days in office each week; interview specifics will be discussed by your recruiter.