Healthcare Marketing Program Lead

Northwestern Memorial Healthcare; Illinois; On-site; USD 90,000 - 130,000; Full time

Job summary

Northwestern Medicine is seeking a Program Manager, Marketing to lead complex marketing initiatives across the organization, collaborating with senior internal clients to drive strategy and measurable impact. The role supports the Director and marketing team, manages large projects and external vendors, briefs cross-functional teams, and ensures deliverables on scope, time, and budget.

Bachelor’s degree (or 4 years’ experience) and 5+ years in a relevant field are required; hospital marketing

Qualifications

• Bachelor’s degree or 4 years of equivalent experience.
• Minimum 5 years additional experience in a relevant field.
• Experience managing relationships with outside vendors.

Responsibilities

• Leads development of integrated marketing plans and/or complex marketing materials.
• Builds strong internal client relationships by anticipating and understanding client needs, delivering high quality plans and effectively managing feedback.
• Effectively manages outside vendors/suppliers and multi-functional groups.
• Able to effectively brief teams, divide and assign responsibilities, and ensure teams deliver on brief, time, and budget.

Skills

Vendor management

Stakeholder management

Cross-functional collaboration

Team coordination

Education

Bachelor’s degree or 4 years equivalent experience

Tools

Marketing tools

Job description

Northwestern Medicine is seeking a Program Manager, Marketing to lead complex marketing initiatives across the organization, collaborating with senior internal clients to drive strategy and measurable impact. The role supports the Director and marketing team, manages large projects and external vendors, briefs cross-functional teams, and ensures deliverables on scope, time, and budget.

Bachelor’s degree (or 4 years’ experience) and 5+ years in a relevant field are required; hospital marketing