Healthcare Marketing Liaison

Personal Healthcare Management; Buffalo (NY); On-site; USD 75,000 - 85,000; Full time

Benefits offered by this job

401(k)

Dental Insurance

Health insurance

Paid time off

Vision insurance

Job summary

Personal Healthcare Management is seeking an external marketing professional to support our facility health and administrative teams. You will create and implement marketing plans, meet with prospective residents, and develop relationships with referral sources to drive occupancy and growth.

The role requires at least 2 years in healthcare marketing, strong customer service skills, and a reliable vehicle for community outreach and events.

Qualifications

• Minimum 2 years of marketing experience in a skilled nursing facility or healthcare.
• Excellent customer service and interpersonal skills.
• Must have reliable vehicle and driving responsibilities.
• Ability to work flexible schedule including evenings/weekends.
• Proficient with Microsoft Office.

Responsibilities

• Create and implement marketing plans to achieve maximum occupancy goals.
• Meet with prospective residents and families and conduct tours as needed.
• Maintain an accurate referral source contact list and promptly follow up with all leads and referral sources.
• Actively develop and cultivate relationships with referral sources.
• Work closely with the Administrator to ensure the facility and all resident rooms, grounds, and common areas are marketable.
• Represent the facility through community involvement and networking, as appropriate.
• Assist with planning and implementation of facility events.
• Research and maintain up-to-date information on local competition and new services to enhance the community.
• Manage and monitor a marketing sales budget.
• May perform other duties as assigned.

Skills

Marketing experience

Customer service

Interpersonal communications

Flexibility scheduling

Event planning

Education

Associate (Preferred)

Tools

Microsoft Office

Job description

Personal Healthcare Management is seeking an external marketing professional to support our facility health and administrative teams. You will create and implement marketing plans, meet with prospective residents, and develop relationships with referral sources to drive occupancy and growth.

The role requires at least 2 years in healthcare marketing, strong customer service skills, and a reliable vehicle for community outreach and events.