Healthcare Digital Strategy Manager

Fingerpaint Group; Cedar Knolls (NJ); On-site; USD 95,000 - 140,000; Full time

Job summary

Fingerpaint Group in New Jersey is seeking a driven Manager, Digital Strategy to join Fingerpaint Medical, a full-service medical communications agency. You will lead digital and engagement strategy development for assigned brands, focusing on social media management for medical affairs clients, SEO for client websites, social listening, UX collaboration with design teams, and CRM and email programs.

The role requires strategic thinking, strong writing and communication skills, and the ability

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 4–6 years of digital consulting/strategy experience in Healthcare/Pharma.
• Experience with major pharma clients; agency experience required.
• Strong writing, communication, and presentation skills.

Responsibilities

• Develops and manages digital strategy for assigned clients.
• Creates and reports on digital case studies and performance.
• Develops insights for brand planning and new business.
• Manages social media campaigns and communities.
• Collaborates with Creative, Development, and Account teams.
• Stays current on industry trends and platform changes.
• Guides UX/UI best practices with design teams.

Skills

Digital strategy

Healthcare/Pharma

SEO knowledge

Social media campaigns

Analytics

Client relations

Education

Bachelor’s degree in Marketing/Communications

Tools

Moz

SEMrush

Screaming Frog

Litmus

Email on Acid

Job description

Fingerpaint Group in New Jersey is seeking a driven Manager, Digital Strategy to join Fingerpaint Medical, a full-service medical communications agency. You will lead digital and engagement strategy development for assigned brands, focusing on social media management for medical affairs clients, SEO for client websites, social listening, UX collaboration with design teams, and CRM and email programs.

The role requires strategic thinking, strong writing and communication skills, and the ability