Head of Social Media

confidential; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

TAPP Film is seeking a Head of Socials to lead our short-form content strategy across YouTube Shorts, TikTok, and Instagram. The role combines hands-on leadership with strategic thinking to turn ideas into high-performing content.

You will build and guide a team, stay ahead of trends, and ensure content aligns with our creative vision and business goals. This role demands fast pace, creativity, and a passion for platform-native storytelling.

Responsibilities

• Develop and execute the overall content strategy for YouTube Shorts, TikTok, and Instagram Reels, Posts, and Stories.
• Identify emerging trends and quickly translate them into engaging, platform-specific content.
• Oversee the entire content lifecycle, including ideation, scripting, filming, editing, publishing, and performance.

Job description

ABOUT THE ROLE

We're looking for a creative, strategic, and results-driven Head of Socials to lead our short-form content strategy across YouTube Shorts, TikTok, and Instagram. The ideal candidate is a hands-on leader who thrives in a fast-paced environment, understands social media trends, and knows how to turn creative ideas into high-performing content. They'll be responsible for building and managing a team, driving platform growth, and ensuring content aligns with our creative vision and business goals.

WHAT YOU’LL OWN

• Develop and execute the overall content strategy for YouTube Shorts, TikTok, and Instagram Reels, Posts, and Stories.
• Identify emerging trends and quickly translate them into engaging, platform-specific content.
• Oversee the entire content lifecycle, including ideation, scripting, filming, editing, publishing, and performance.