Head of Reputation & Policy Advertising

Chevron Corp.; Houston (TX); On-site; USD 180,000 - 280,000; Full time

Job summary

Chevron Corp. in Houston is seeking a visionary Head of Reputation & Policy Advertising to steer a team responsible for reputation, advocacy, policy, and stakeholder campaigns. You will shape strategy, manage agency partnerships, and push bold, audience-centered work aligned with business goals.

You will lead paid media and campaign performance, champion breakthrough ideas, and coach Campaign Architects and the Paid Media Investment Advisor to drive measurable impact across channels.

Qualifications

• 10+ years of experience in broad reputation campaigns and advocacy or policy initiatives.
• Energy industry experience preferred.
• Strong paid media strategy, planning, investment, and measurement.
• Experience managing agencies, budgets, and cross-functional teams.
• Proven ability to lead people, influence stakeholders, and deliver results.
• Passion for creative excellence, storytelling, and breakthrough communications.

Responsibilities

• Lead and oversee a portfolio of reputation, advocacy, policy, and stakeholder campaigns.
• Drive integrated campaigns with messaging, creative, paid media, and channels.
• Coach Campaign Architects and the Paid Media Investment Advisor.
• Promote measurement, learning, and continuous improvement.
• Collaborate with agencies and internal teams to achieve measurable outcomes.

Skills

Reputation campaigns

Advocacy & policy

Stakeholder engagement

Paid media strategy

Agency management

People leadership

Creative excellence

Job description

This job leads the team behind Chevron's reputation and policy advertising. You will guide campaign strategy, manage agency partners, oversee paid media, and push for creative work that stands out and delivers results.

The Head of Reputation & Policy Advertising leads a team responsible for developing and delivering integrated communications campaigns that advance business objectives and strengthen Chevron's reputation.

This role provides leadership, coaching, and strategic direction across a portfolio of reputation, advocacy, policy, stakeholder engagement, and business communications initiatives. The Manager helps teams translate business priorities into campaign strategies, oversees agency partnerships, and ensures work is executed with a high standard of quality and effectiveness.

In addition to leading the team, the Manager may directly lead select campaigns and strategic initiatives, bringing together audience insights, messaging, creative development, paid media, and channel activation to achieve measurable results.

The Manager is also a champion of breakthrough creative, helping teams and agency partners develop bold, audience-centered ideas that capture attention, drive engagement, and improve outcomes.

Key Responsibilities

Lead Campaign Strategy

• Oversee a portfolio of integrated communications campaigns supporting reputation, business, advocacy, and stakeholder priorities.
• Guide teams in translating business objectives into effective campaign strategies and activation plans.
• Ensure messaging, creative, paid media, and channel execution work together as a cohesive campaign.
• Partner with stakeholders, agencies, and channel teams to deliver integrated communications programs.

Champion Creative Excellence

• Raise the standard for creative quality and campaign effectiveness across the organization.
• Partner with agencies and creative teams to develop bold, insight-driven ideas.
• Encourage smart risk-taking and new approaches that help Chevron stand out with key audiences.
• Advocate for work that is distinctive, memorable, and delivers measurable impact.

Lead Paid Media and Campaign Performance

• Oversee Chevron's paid media strategy and investment approach in partnership with the Paid Media Investment Advisor.
• Ensure media investments align with campaign objectives, audience needs, and business priorities.
• Guide agency relationships, campaign optimization, and performance reviews.
• Promote a culture of measurement, learning, and continuous improvement.

Develop and Lead the Team

• Coach and develop Campaign Architects and the Paid Media Investment Advisor.
• Set priorities, allocate resources, and help balance workload across the team.
• Remove barriers, resolve conflicts, and support high-quality execution.
• Foster a collaborative, high-performing team culture.

Drive Results

• Establish clear objectives and success measures for campaigns.
• Leverage audience insights, research, and performance data to strengthen work.
• Identify opportunities to improve campaign effectiveness, efficiency, and impact.
• Share best practices and lessons learned across the organization.

Required Qualifications

• 10+ years experience managing both broad reputation campaigns and targeted advocacy, policy, stakeholder engagement, or issues-related initiatives.
• Energy industry experience preferred.
• Strong understanding of paid media strategy, planning, investment, and measurement.
• Experience managing agencies, budgets, and cross-functional teams.
• Proven ability to lead people, influence stakeholders, and deliver results in a complex organization.
• Demonstrated passion for creative excellence, storytelling, and breakthrough communications.

Relocation Options:

Relocation may be considered within Chevron parameters.

International Considerations:

Expatriate assignments will not be considered.

Chevron regrets that it is unable to sponsor employment Visas or consider individuals on time-limited Visa status for this position.