Head of Performance Marketing

Jobot; Houston (TX); On-site; USD 165,000 - 205,000; Full time

Benefits offered by this job

Medical insurance

Dental and vision coverage

PTO and retirement plan

Job summary

Jobot seeks a strategic, analytical Head of Performance Marketing to lead multimillion-dollar paid media investments across multiple brands. You will steer Google Ads, Performance Max, and cross-market campaigns to drive customer acquisition and revenue growth.

The role demands strong leadership, deep analytics, and collaboration with senior stakeholders to scale marketing initiatives and improve ROAS across the platform. Houston-on-site, permanent position.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience leading performance marketing, paid media, or digital customer acquisition strategies.
• Advanced Google Ads expertise, including Search, Performance Max, campaign optimization, bidding strategies, and conversion tracking.
• Demonstrated experience managing multimillion-dollar annual paid media budgets.
• Strong understanding of ROAS, CAC, CPL, attribution, conversion optimization, and revenue-based performance-measurement.
• Experience managing paid media across multiple brands, locations, or geographic markets.
• Proven ability to manage and challenge external agencies while driving measurable results.
• Strong analytical, communication, and leadership skills.
• Experience in high-growth, multi-location consumer services or similar environments.

Responsibilities

• Lead paid media strategy, execution, and optimization across multiple brands and markets.
• Oversee multimillion-dollar annual advertising budgets, with a strong emphasis on Google Ads.
• Drive performance across Google Search, Performance Max, Local Services Ads, and other paid acquisition channels.
• Optimize marketing investments based on ROAS, CAC, CPL, conversion rates, and revenue performance.
• Manage agency relationships, evaluate campaign effectiveness, and identify opportunities to improve performance.
• Develop scalable marketing strategies, reporting frameworks, and optimization processes.
• Partner with internal stakeholders to align marketing investments with business objectives.
• Provide strategic direction and leadership to support continued organizational growth.

Skills

Strategic thinking

Analytical skills

Leadership

Cross-functional collaboration

Education

Bachelor's degree in Marketing or Business

Tools

Google Ads

Performance Max

Local Services Ads

Campaign optimization tools

Job description

Head of Performance Marketing

$165000 - $205000 per year | Houston, TX | On-site | Permanent

Join a rapidly growing organization where you'll lead multimillion-dollar paid media investments, and drive customer acquisition and revenue growth across multiple brands and markets!

A bit about us:

We are a rapidly growing organization building a leading brands across commercial services industry. Our organization is focused on strategic expansion, operational excellence, and leveraging the scale of our platform to drive long-term growth. This is an exciting opportunity to join a high-growth organization where leaders have the visibility, autonomy, and executive partnership to build scalable strategies and make a measurable impact across the platform.

Why join us?

• Highly visible leadership role with direct impact on company growth and marketing strategy
• Executive-level exposure and collaboration with senior leadership team
• Strong opportunity for long-term career growth and advancement as the company continues to expand
• Ability to drive strategy, influence decision-making, and create measurable business impact
• Comprehensive benefits package including medical, dental, vision, PTO, and retirement offerings
• Entrepreneurial, collaborative culture where new ideas and innovation are encouraged

Job Details

We are seeking a strategic, analytical, and results-driven performance marketing leader with deep expertise in Google Ads, paid media strategy, and customer acquisition.

The ideal candidate combines strong technical knowledge with the ability to manage significant advertising budgets, optimize campaign performance, and lead cross-functional initiatives that drive measurable results.

Key Responsibilities:

• Lead paid media strategy, execution, and optimization across multiple brands and markets.
• Oversee multimillion-dollar annual advertising budgets, with a strong emphasis on Google Ads.
• Drive performance across Google Search, Performance Max, Local Services Ads, and other paid acquisition channels.
• Optimize marketing investments based on ROAS, CAC, CPL, conversion rates, and revenue performance.
• Manage agency relationships, evaluate campaign effectiveness, and identify opportunities to improve performance.
• Develop scalable marketing strategies, reporting frameworks, and optimization processes.
• Partner with internal stakeholders to align marketing investments with business objectives.
• Provide strategic direction and leadership to support continued organizational growth.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience leading performance marketing, paid media, or digital customer acquisition strategies.
• Advanced Google Ads expertise, including Search, Performance Max, campaign optimization, bidding strategies, and conversion tracking.
• Demonstrated experience managing multimillion-dollar annual paid media budgets.
• Strong understanding of ROAS, CAC, CPL, attribution, conversion optimization, and revenue-based performance -measurement.
• Experience managing paid media across multiple brands, locations, or geographic markets.
• Proven ability to manage and challenge external agencies while driving measurable results.
• Strong analytical, communication, and leadership skills.
• Experience in high-growth, multi-location consumer services or similar environments.

Jobot is an Equal Opportunity Employer. We provide an inclusive work environment that celebrates diversity and all qualified candidates receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, age (40 and over), disability, military status, genetic information or any other basis protected by applicable federal, state, or local laws. Jobot also prohibits harassment of applicants or employees based on any of these protected categories. It is Jobot’s policy to comply with all applicable federal, state and local laws respecting consideration of unemployment status in making hiring decisions.

Sometimes Jobot is required to perform background checks with your authorization. Jobot will consider qualified candidates with criminal histories in a manner consistent with any applicable federal, state, or local law regarding criminal backgrounds, including but not limited to the Los Angeles Fair Chance Initiative for Hiring and the San Francisco Fair Chance Ordinance.