Head of Media & Partnerships Growth

KFC; Plano (TX); On-site; USD 174,000 - 184,000; Full time

Benefits offered by this job

Bonus eligibility

Stock-based compensation

Job summary

KFC is looking for a senior leader to set the vision for U.S. media and brand partnerships, driving integrated plans that translate priorities into transactions and long-term growth.

The role oversees national media strategy, investment optimization, measurement, partnerships, and cross-functional leadership to strengthen the brand with younger consumers and deliver commercial impact.

Qualifications

• 10+ years across media, partnerships, integrated marketing, or brand leadership.
• Proven record managing large media budgets, agency partners, and complex integrated campaigns.
• Experience building partnerships that deliver cultural relevance and measurable business results.

Responsibilities

• Owns media strategy, investment, and optimization across national campaigns.
• Lead evaluation, negotiation, and execution of strategic partnerships and sponsorships.
• Ensure partnership programs integrate into broader marketing plans and measurable impact.
• Partner with cross-functional teams to align media, creative, analytics and activations.

Skills

Media strategy

Investment planning

Partnerships

Leadership

Analytics

Education

Bachelor's degree in Marketing, Business, Communications, or related

MBA preferred

Tools

MMM

Attribution

Job description

KFC is looking for a senior leader to set the vision for U.S. media and brand partnerships, driving integrated plans that translate priorities into transactions and long-term growth.

The role oversees national media strategy, investment optimization, measurement, partnerships, and cross-functional leadership to strengthen the brand with younger consumers and deliver commercial impact.