Head of Marketing, Ocean Intelligence & Growth

Sofar Ocean; California; Hybride; USD 220 000 - 320 000; Plein temps

Résumé du poste

Sofar Ocean is seeking a Head of Marketing to lead the company’s go-to-market strategy and build a scalable marketing function in a fast-growing, data-driven environment. You will own marketing end-to-end, collaborating with the VP of Sales to align on segmentation, positioning, enablement, and pipeline.

You’ll manage a team of five, while also doing hands-on work to translate complex ocean-tech offerings into compelling value stories for enterprise customers.

Qualifications

• Director-level leadership of the full marketing function.
• Experience in B2B enterprise software marketing.
• Growth from roughly $5M to $30M+ revenue with marketing.
• Experience in ocean/maritime tech or related data space.
• Based in the Bay Area and able to be at Pier 28 a few days a week.

Responsabilités

• Own strategy and execution across product marketing, ABM, demand gen, and brand.
• Turn complex science, engineering, and data into a clear value story for enterprise buyers.
• Partner with Sales on segmentation, positioning, enablement, and pipeline.
• Build demand and brand awareness for a new category, with clear visibility into funnel performance, ROI, and forecasting.
• Put the processes in place that let marketing scale as we do.
• Lead, coach, and grow the team.

Connaissances

Director-level leadership

B2B marketing

Enterprise software

Ocean tech experience

Data storytelling

Outils

HubSpot

Webflow

Shopify

Google Analytics

Description du poste

Sofar Ocean is seeking a Head of Marketing to lead the company’s go-to-market strategy and build a scalable marketing function in a fast-growing, data-driven environment. You will own marketing end-to-end, collaborating with the VP of Sales to align on segmentation, positioning, enablement, and pipeline.

You’ll manage a team of five, while also doing hands-on work to translate complex ocean-tech offerings into compelling value stories for enterprise customers.