Head of Luxury Tech Marketing & Brand Strategy

The Worksphere; Chicago (IL); Hybrid; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health and dental insurance

Paid Time Off and holidays

401(k) retirement plan

Mileage reimbursement

Bonus opportunities

Job summary

The Worksphere seeks an experienced marketing leader to shape and execute a comprehensive marketing strategy for luxury technology integrations across high-end properties and commercial spaces. You will own brand messaging, creative direction, and the visual identity across print, digital, video, events, and campaigns.

With a track record in multi-channel marketing and a talent for leading teams, you will drive demand generation, support business development, and manage external partners to

Qualifications

• 7+ years of marketing experience with at least 3 years in a leadership role.
• Proven ability to develop and execute multi-channel marketing strategies.
• Strong background in brand development, content marketing, and creative direction.
• Demonstrated success leading video, social media, digital and traditional marketing initiatives.
• Experience supporting business development and sales through strategic marketing.
• Excellent copywriting, communication, and storytelling skills.
• Strong project management skills and ability to manage multiple initiatives.
• Experience coordinating vendors, agencies, and creative partners.
• Analytical mindset with ability to measure and optimize campaign performance.
• Experience in luxury residential/architecture/technology integration preferred.
• Bachelor's degree in Marketing or related field preferred; equivalent experience considered.

Responsibilities

• Develop and execute the company's overall marketing strategy to drive growth.
• Own and evolve brand identity, messaging, and visual aesthetics across touchpoints.
• Lead creative direction for print, digital, video, photography, and events.
• Drive video and social media strategy with high-quality content across platforms.
• Oversee content planning, creation, publishing, and performance analytics.
• Partner with leadership and sales to generate leads and business development.
• Plan and execute company events, trade shows, and promotional campaigns.
• Manage relationships with outside agencies, photographers, videographers, and printers.
• Analyze marketing metrics to continuously improve ROI.
• Ensure brand consistency across marketing, sales, recruiting, and customer-facing materials.
• Stay ahead of industry trends and recommend innovative marketing strategies.

Skills

Marketing leadership

Multi-channel marketing

Brand development

Content marketing

Creative direction

Video production

Social media strategy

Digital marketing

Business development support

Copywriting & storytelling

Project management

Vendor coordination

Analytics & ROI

Luxury industry experience

Education

Bachelor's degree in Marketing/Communications/Business or related field

Equivalent professional experience considered

Job description

The Worksphere seeks an experienced marketing leader to shape and execute a comprehensive marketing strategy for luxury technology integrations across high-end properties and commercial spaces. You will own brand messaging, creative direction, and the visual identity across print, digital, video, events, and campaigns.

With a track record in multi-channel marketing and a talent for leading teams, you will drive demand generation, support business development, and manage external partners to