Head of Integrated Performance Media

Laughlin Constable; Chicago (IL); On-site; USD 120,000 - 180,000; Full time

Job summary

Laughlin Constable is seeking a seasoned leader to direct performance media strategy across Paid Search, Paid Social, and Programmatic. You will unify channel plans, translate client objectives into insight-driven strategies, and drive investment decisions across the consumer journey.

The role requires strong leadership, collaboration, and a hands-on ability to optimize campaigns while mentoring specialists.

Qualifications

• 8+ years of digital media experience across Paid Search, Paid Social, and Programmatic.
• Proven ability to lead integrated performance media strategies across multiple channels and stages of the consumer journey.
• Strong knowledge of major platforms and measurement/bid-management tools.

Responsibilities

• Lead cohesive paid search, paid social, and programmatic strategies across the consumer journey.
• Translate client objectives into integrated performance media plans.
• Evaluate and optimize DSP, platform, data, and partner relationships.
• Mentor and develop channel specialists for strategic thinking and leadership.
• Establish best practices across planning, setup, QA, optimization, and reporting.

Skills

Digital media strategy

Cross-channel leadership

Client leadership

Communication skills

Presentation skills

Mentoring

Strategic thinking

Collaboration

Tools

Google Ads

Microsoft Advertising

Meta Ads Manager

TikTok Ads Manager

LinkedIn Campaign Manager

Amazon DSP

The Trade Desk

DV360

YouTube

Job description

Laughlin Constable is seeking a seasoned leader to direct performance media strategy across Paid Search, Paid Social, and Programmatic. You will unify channel plans, translate client objectives into insight-driven strategies, and drive investment decisions across the consumer journey.

The role requires strong leadership, collaboration, and a hands-on ability to optimize campaigns while mentoring specialists.