Head of Digital Marketing - Growth & Analytics

Irvine Company

Irvine (CA)

On-site

USD 149,100 - 190,400

Full time

14 days+
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Benefits offered by this job

Paid time off
Matching 401(k)
Health benefits

Job summary

A leading real estate organization is seeking a Digital Marketing Leader for its Apartments Division in California. This role requires developing and executing digital marketing strategies, optimizing channels for lead generation, and managing a digital marketing team. Candidates should have 7-10 years of experience in digital marketing, strong data analytics skills, and proficiency in major digital platforms. The compensation package includes a competitive salary range of $149,100.00 - $190,400.00, along with benefits like paid time off and a 401(k) plan.

Qualifications

  • 7 to 10 years of relevant work experience in digital marketing.
  • Expert knowledge of digital media strategies across multiple channels.
  • Strong analytical skills to synthesize campaign and customer data.

Responsibilities

  • Develops and executes a robust digital marketing strategy.
  • Optimizes digital channels for lead generation and engagement.
  • Manages a digital marketing team and external agencies.

Skills

Digital marketing strategy
Data analytics
Team leadership
Budget management
Communication skills

Education

Bachelor's Degree or equivalent experience

Tools

Google Ads
Salesforce Marketing Cloud
Tableau
Amplitude
Looker

Job description

A leading real estate organization is seeking a Digital Marketing Leader for its Apartments Division in California. This role requires developing and executing digital marketing strategies, optimizing channels for lead generation, and managing a digital marketing team. Candidates should have 7-10 years of experience in digital marketing, strong data analytics skills, and proficiency in major digital platforms. The compensation package includes a competitive salary range of $149,100.00 - $190,400.00, along with benefits like paid time off and a 401(k) plan.
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