Head of Digital Analytics & Ecommerce Insights

The Walt Disney Company; Celebration (FL); On-site; USD 148,000 - 199,000; Full time

Benefits offered by this job

Health benefits

Educational opportunities

Employee perks

Job summary

The Walt Disney Company in Celebration, FL seeks a Senior Manager of Digital Analytics to lead a multi-disciplinary analytics team, turning web and mobile data into actionable insights for executives. You will own tracking quality, coordinate with engineering, and help shape the analytics roadmap in a fast-evolving ecommerce environment.

You will mentor analysts, drive data-driven decisions, and partner with product, tech, and business teams to optimize Disney's digital experiences across

Qualifications

• 10+ years of analytical experience.
• 4+ years of digital analytics tool experience (Adobe Analytics, Google Analytics).
• Demonstrated leadership across direct and indirect reporting relationships.
• Strong analytical and problem-solving skills with actionable insights.
• Project management skills with multiple priorities.
• Proven ability to work cross-functionally with business, product, and technology partners.
• Excellent written and verbal communication, presenting to senior leaders.
• Expertise defining digital analytics tracking requirements with engineering teams.
• Leadership for data asset needs and analytics roadmap.

Responsibilities

• Lead and grow a cross-disciplinary team of Digital and Omni-Channel analysts.
• Turn web and mobile data into actionable stories for executive leadership.
• Oversee measurement of A/B and Bayesian testing applications.
• Deliver in-depth analysis and reporting for business, product, and other teams.
• Validate tracking accuracy across web and mobile apps with dev tools and tag debuggers.
• Collaborate on data collection with Tealium and map events into Adobe Analytics.
• Partner with data management, technology, and business groups to ensure data availability.
• Serve as subject-matter expert on Adobe Analytics metrics and definitions.
• Advance the team with new tools and automation to improve efficiency.

Skills

Leadership

Analytical thinking

Cross-functional collaboration

Communication

Problem solving

Project management

Strategic thinking

Education

Bachelor's degree

Master's degree (preferred)

Tools

Adobe Analytics

Google Analytics

Tealium

SQL

Business intelligence tools

Job description

The Walt Disney Company in Celebration, FL seeks a Senior Manager of Digital Analytics to lead a multi-disciplinary analytics team, turning web and mobile data into actionable insights for executives. You will own tracking quality, coordinate with engineering, and help shape the analytics roadmap in a fast-evolving ecommerce environment.

You will mentor analysts, drive data-driven decisions, and partner with product, tech, and business teams to optimize Disney's digital experiences across