Head of Creator Marketing & Narrative Growth

Substack; San Francisco (CA); On-site; USD 250,000 - 310,000; Full time

Benefits offered by this job

Equity for all full-time roles

Market-competitive salary

Exceptional benefits

Job summary

Substack is seeking a creative leader to craft and drive the product-led narrative that resonates with creators. This role focuses on making Substack the top choice for ambitious voices in culture, ensuring our story is compelling and coherent across all channels.

Ideal candidates will have significant experience working with creators, a proven track record in storytelling that translates to business outcomes, and the ability to lead a team in developing impactful marketing initiatives. Substack offers a competitive salary and benefits.

Qualifications

• Experience in blending storytelling with business objectives.
• A background in agency or platform environments.
• Strong connections with creators and writers.

Responsibilities

• Craft Substack’s product narrative for creators.
• Build creator campaigns and programs.
• Lead a small, high-craft team leveraging AI for narrative.

Skills

Storytelling

Marketing strategy

Team leadership

Product narrative development

Creator engagement

Job description

Substack is seeking a creative leader to craft and drive the product-led narrative that resonates with creators. This role focuses on making Substack the top choice for ambitious voices in culture, ensuring our story is compelling and coherent across all channels.

Ideal candidates will have significant experience working with creators, a proven track record in storytelling that translates to business outcomes, and the ability to lead a team in developing impactful marketing initiatives. Substack offers a competitive salary and benefits.