Head of Content Strategy

Growgetter; United States; Remote; USD 108,000 - 132,000; Full time

Benefits offered by this job

Equity participation

Full-Time Benefits (Medical, Dental, V

Job summary

Growgetter is seeking a senior Content Leader to own and evolve the content strategy across our brand and client engagements. You will guide thought leadership, editorial initiatives, and podcast content while aligning with growth goals.

You will build and mentor a small but growing content team, define career paths, and scale processes as the department expands. Ability to leverage AI tools and analyze content performance is essential.

Qualifications

• 8+ years of experience in content strategy, editorial leadership, or marketing.
• Must have experience in a fast-paced B2B agency environment.
• Proven success building and managing high-performing content teams.
• Deep knowledge of content marketing, SEO/AEO, thought leadership, and editorial operations.
• Experience with building Claude Skills and utilizing AI to improve productivity and scalability.
• Excellent communicator—both as a writer and as a leader who can clearly articulate ideas and decisions.
• Data-driven and results-oriented, with an expert level grasp of content performance analytics.
• Comfortable experimenting with and integrating AI tools into content workflows.
• Highly organized, detail-oriented, and capable of managing multiple projects and deadlines.
• Industry experience in data, insights, analytics, or adjacent verticals is a plus!

Responsibilities

• Own and evolve the content strategy for Growgetter, aligning it with brand, business, and growth goals.
• Serve as the strategic lead for client content engagements, especially across thought leadership, editorial, and podcast channels.
• Oversee development of editorial calendars, campaign roadmaps, and creative briefs.
• Set standards for brand voice, messaging consistency, and content performance.
• Regularly analyze performance metrics and translate insights into optimizations.
• Hire and mentor a growing content team (starting with 1 direct report).
• Develop career paths, provide regular feedback, and promote a culture of collaboration and creativity.
• Help define team structure, recruit top talent, and scale internal processes as the department grows.
• Champion the smart use of AI tools to support scalable content creation while preserving authenticity.
• Act as a strategic partner to clients, leading content planning and communicating impact clearly.
• Translate complex client needs into actionable strategies and high-impact deliverables.
• Represent content in cross-functional efforts with demand generation, design, and paid media.

Skills

Content strategy

Editorial leadership

B2B agency experience

AI for content creation

SEO / content marketing

Communication

Data-driven analytics

Team management

Claude Skills

Tools

Claude Skills

Job description

Key Responsibilities

Content Leadership & Strategy

• Own and evolve the content strategy for Growgetter, aligning it with brand, business, and growth goals.
• Serve as the strategic lead for client content engagements, especially across thought leadership, editorial, and podcast channels.
• Oversee development of editorial calendars, campaign roadmaps, and creative briefs.
• Set standards for brand voice, messaging consistency, and content performance.
• Regularly analyze performance metrics and translate insights into optimizations.

Team Management & Growth

• Hire and mentor a growing content team (starting with 1 direct report).
• Develop career paths, provide regular feedback, and promote a culture of collaboration and creativity.
• Help define team structure, recruit top talent, and scale internal processes as the department grows.
• Champion the smart use of AI tools to support scalable content creation while preserving authenticity.

Client Collaboration

• Act as a strategic partner to clients, leading content planning and communicating impact clearly.
• Translate complex client needs into actionable strategies and high-impact deliverables.
• Represent content in cross-functional efforts with demand generation, design, and paid media.

Qualifications

• 8+ years of experience in content strategy, editorial leadership, or marketing.
• Must have experience in a fast-paced B2B agency environment.
• Proven success building and managing high-performing content teams.
• Deep knowledge of content marketing, SEO/AEO, thought leadership, and editorial operations.
• Experience with building Claude Skills and utilizing AI to improve productivity and scalability.
• Excellent communicator—both as a writer and as a leader who can clearly articulate ideas and decisions.
• Data-driven and results-oriented, with an expert level grasp of content performance analytics.
• Comfortable experimenting with and integrating AI tools into content workflows.
• Highly organized, detail-oriented, and capable of managing multiple projects and deadlines.
• Industry experience in data, insights, analytics, or adjacent verticals is a plus!

Who You Are

• Growth appetite. You treat revenue as your problem. You go after the next client, offer, or channel without being asked, and judge content by its impact on pipeline.
• Agility in a volatile market. B2B budgets and buyer priorities shift fast. You change course on evidence, drop what isn't working, and stay productive without a settled plan.
• Leadership. You set a direction the team believes in, make the call with incomplete information, and hold your own with clients and founders.
• Management. You scope work, hold deadlines, give specific feedback, and set clear weekly expectations. Leadership gets people moving and management gets the work shipped, and a small team needs both from one person.
• Creative thinking. You find the angle competitors haven't used and tie content to the client's business problem, so it reads as strategy.
• Self-direction. You write clearly, communicate without prompting, and keep momentum with nobody watching.
• Low ego. You will write, edit, and pitch yourself, and you take feedback from a junior as readily as from a client.

What We Offer

• Competitive salary: $120,000/year
• Equity participation
• Full-Time Benefits (Medical, Dental, Vision)
• 401(k)
• Flexible PTO
• Remote-first culture
• Opportunity to build and scale a core function of a fast-growing agency
• Close collaboration with agency leadership