Head of Commercial Growth

Mercola; Cape Coral (FL); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical, Dental, and Vision coverage

401k with matching

Paid Time Off

Job summary

Mercola is seeking a results-driven growth leader to expand revenue for its supplements and at‑home lab tests. You will own revenue outcomes, manage launches, and drive new customer acquisition while optimizing CAC across paid channels and partner programs.

This remote, full‑time role demands a hands‑on commercial approach, with accountability for acquisition and revenue growth across US and UK markets. The position offers performance pay; applications accepted until Oct 26, 2026.

Qualifications

• Proven experience growing a direct-to-consumer health or supplement business.
• A demonstrated record of reducing customer acquisition cost while scaling customer volume.
• Experience managing performance agencies against business results.
• Direct accountability for acquisition and revenue outcomes.
• Documented results with specific numbers, including customers acquired, revenue growth, acquisition cost and repeat purchase performance.
• A hands‑on commercial approach, sound economic judgment and willingness to take direction and adjust quickly.

Responsibilities

• Own revenue outcomes for the existing supplement line and at-home lab tests.
• Lead new supplement launches from go-to-market planning through sustained sales.
• Increase new customers, active buyers, repeat purchases and reorder rates.
• Run paid acquisition through Hawke Media, setting targets, reviewing results weekly and holding the agency accountable for customer acquisition cost and revenue.
• Reallocate channel spend based on measured return and growth efficiency.
• Turn the Florida practitioner-clinic and UK gym bone-screening partnerships into measurable sources of customers and product revenue.
• Monitor commercial performance and improve acquisition cost while scaling volume profitably.
• Operate directly across acquisition, agencies and partnerships before building a team.

Skills

Direct-to-consumer

Performance marketing

Agency management

Revenue growth

Tools

Hawke Media

Job description

There’s a moment when growth becomes personal. Someone discovers a product because of an idea you believed in. They return because it earned their trust. You helped make that connection happen.

At Mercola, you’ll bring supplements and at-home lab tests to more people—and feel the pride of turning a bold idea into a relationship that lasts.

Imagine watching a partnership you built open doors that once seemed out of reach. Feel the exhilaration of backing your judgment, finding what connects, and seeing customers choose you again. Experience the satisfaction of building a business whose success carries your fingerprints.

Your ambition will have room to breathe. Your decisions will matter. And your proudest achievement can be what keeps growing after that first breakthrough: customers who stay, partners who believe, and a team inspired by what you made possible.

Build something you’ll be proud to look back on—and excited to wake up to.

ROLE SNAPSHOT —

• Pay: Base salary plus performance pay tied directly to new customers, active buyers, monthly product revenue and customer acquisition cost.
• Location/Schedule: Remote/ Full-Time
• Purpose: Grow revenue from Mercola’s existing supplements, new supplement launches and at-home lab tests through profitable customer acquisition, repeat purchasing and partnerships.

KEY RESPONSIBILITIES —

• Own revenue outcomes for the existing supplement line and at-home lab tests.
• Lead new supplement launches from go-to-market planning through sustained sales.
• Increase new customers, active buyers, repeat purchases and reorder rates.
• Run paid acquisition through Hawke Media, setting targets, reviewing results weekly and holding the agency accountable for customer acquisition cost and revenue.
• Reallocate channel spend based on measured return and growth efficiency.
• Turn the Florida practitioner-clinic and UK gym bone-screening partnerships into measurable sources of customers and product revenue.
• Monitor commercial performance and improve acquisition cost while scaling volume profitably.
• Operate directly across acquisition, agencies and partnerships before building a team.

MUST-HAVE QUALIFICATIONS

• Proven experience growing a direct-to-consumer health or supplement business.
• A demonstrated record of reducing customer acquisition cost while scaling customer volume.
• Experience managing performance agencies against business results.
• Direct accountability for acquisition and revenue outcomes.
• Documented results with specific numbers, including customers acquired, revenue growth, acquisition cost and repeat purchase performance.
• A hands‑on commercial approach, sound economic judgment and willingness to take direction and adjust quickly.

PREFERRED QUALIFICATIONS

• Leadership experience at a direct-to-consumer health, wellness or subscription brand, or a supplement brand that scaled online.
• Experience launching supplements into an existing customer base.
• Experience selling diagnostics or at-home lab tests directly to consumers.
• Revenue generation through practitioner, clinic or fitness‑facility partnerships.
• Experience operating in both US and UK markets.

WHAT WE OFFER

• Direct ownership of physical product and partnership revenue.
• A hands‑on mandate across acquisition, repeat purchasing, launches and partnerships.
• Base salary plus performance pay linked to defined commercial outcomes.
• An opportunity to build a team after establishing direct operating results.

Honest Challenge

You will run acquisition, manage agency performance and drive partnership revenue directly before building a team. Success requires specific, measurable results and profitable growth.

This role will challenge candidates whose experience centers on brand, content or product creation without direct acquisition and revenue accountability.

Our Commitment to Equal Opportunity and Inclusion

Mercola and its affiliates (“Mercola”) are proud to be an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race (including hairstyle and texture), color, religion or belief (or lack thereof) (including religious grooming and dress practices), sex, nationality, national or ethnic origin, civil status, age, citizenship status, sexual orientation, disability, genetic information, familial status, marital or registered civil partnership status, pregnancy or parental status, gender identity, gender reassignment, military or veteran status, or any other protected characteristic in accordance with applicable laws and regulations. If you need accommodation, please send an email to [e-mail] to let us know the nature of your request.

This position is benefits‑eligible. Mercola provides competitive, affordable, and diverse benefit programs that support your total health – from a healthy body to a healthy mind. These benefits support you and your family in all aspects of life:

• Medical, Dental, and Vision coverage
• Optional Accident, Hospital Indemnity, and Critical Illness
• Employee Assistance Program (EAP)
• Employer‑paid Life and AD&D Insurance
• Optional Supplemental Life and AD&D Insurance
• Short‑and‑Long‑Term Disability Insurance
• Flexible Spending Accounts
• Health Savings Accounts
• Dayforce Wallet – get paid as you earn
• Employee Discount
• Retirement Planning (401k with matching contribution)
• Pet Insurance
• Wellness Program Offerings
• Paid Time Off, accrued per pay period based on years of service, starting at 15 days annually.
• 9 Paid Holidays per year, including 1 floating holiday.

The pay range for this position is base salary plus performance pay tied directly to new customers, active buyers, monthly product revenue and customer acquisition cost. Please note that the quoted pay range for this job is a general guideline only and not a guarantee of compensation or salary. Additional factors considered in extending an offer include (but are not limited to) experience, including industry or specific experience, education, knowledge, skills, and abilities, as well as internal equity, alignment with market data, and/or other applicable laws.

The Company expects to accept applications for this position until October 26, 2026, but encourages interested applicants to apply as soon as possible. We will review this information, and one of our Talent Acquisition professionals will reach out if your background aligns with the position.

The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.