Head of Business Development, Senior Living (Remote, Cleveland)

Blacksmith Agency LLC; Oklahoma; Remote; USD 180,000 - 260,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency specializing in websites, SEO and paid media for senior living and home care providers. As Head of Business Development, you own our largest multi-location deals from first meeting to signed contracts, guiding multi-stakeholder negotiations to closure across locations.

You will work with inbound leads and our sales development team, manage strategic accounts, and expand services after signings.

Qualifications

• Proven track record of closing $1M+ annually on large multi-location or enterprise accounts.
• Experience selling into senior living groups or multi-location buyers.
• Long, consultative sales cycles with several decision makers; avoid high-volume, single-location sales.

Responsibilities

• Own full sales cycle on large deals from discovery to close over 3–12 months.
• Engage with owners, regional operators and marketing leaders at the table.
• Expand with more locations and services after a group signs.

Skills

Closing large multi-location deals

Enterprise sales

Consultative selling

Negotiation

Remote work (USA/Canada)

Job description

Blacksmith Agency

• Sales
• Full time
• Remote (USA or Canada)

About The Role

Blacksmith Agency is an AI-first digital agency running websites, SEO and paid media for senior living operators and home care agencies with many communities. As Head of Business Development for Senior Living, you own our largest multi-location senior living deals, from the first meeting with ownership to the signed contract. One win covers many locations, so each deal is large, multi-stakeholder and worth the work. Our sales development team and inbound put qualified meetings with these groups on your calendar, so your time goes to closing.

The seat

• $2M annual quota, carried on a small number of large accounts.
• Leads fed to you: meetings with senior living operators and home care agencies with many communities, booked by our sales development team or inbound.
• No management. No team to build, hire or run.
• Strategic accounts: senior living operators with many locations, where one signed deal covers the whole group and opens the next.

What You Will Own

• The full cycle on large deals: discovery, proposal, negotiation and close, over 3 to 12 months.
• Deals with owners, regional operators and marketing leaders all at the table.
• Expansion: more locations and more services once a group signs.
• Proposals built with our strategists and leadership for the deals that matter most.

What You Bring

• A record of closing $1M+ a year on large, multi-location or enterprise accounts.
• Selling into senior living groups, or marketing and agency services to similar multi-location buyers.
• Long, consultative cycles with several decision makers. If your background is high-volume, single-location or one-call transactional sales, this is a different job.
• You would rather close business than manage people.