HCP Media Analytics Lead: Strategic Insights

System One

United States

In loco

USD 120.000 - 150.000

Tempo pieno

4 giorni fa

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Descrizione del lavoro

System One is seeking an Associate Director for BI&A focused on HCP media. The role entails understanding current HCP media performance and supporting Brand/Business Unit strategies, media objectives, and data sources.

You will translate analytics into opportunities to build analytical solutions that improve media efficiency and outcomes. You will collaborate with BI&A teams to standardize analytical approaches, document methodology, and prioritize investments in data and capabilities to achieve

Competenze

Bachelor's degree in a relevant field or equivalent experience.
At least five years of industry experience in BI&A or media analytics.
Experience with HCP media and digital/direct media performance analysis.
Proficiency with R/SQL/SSIS and data visualization tools.

Mansioni

Understand current execution and performance of HCP media and support brand/BU strategies.
Translate analytics into opportunities to improve media efficiency and effectiveness.
Collaborate with BI&A teams to standardize analytical approaches and best practices.
Document methodology and code for reusability and efficiency; prioritize data needs and investments.
Support business decisions with evidence grounded in analytics and coordinate cross-functional learning.