Hands-On Lifecycle Marketing Manager (SFMC)
Focus Partners
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Vantaggi offerti da questo lavoro
Descrizione del lavoro
Focus Partners is seeking a hands-on Lifecycle Marketing Manager to design, build, deploy, and optimize campaigns and journeys that support firm growth, client experience, and multi-firm communications. This is a full-stack role combining technical Salesforce Marketing Cloud execution with lifecycle strategy.
This role requires several years of hands-on Salesforce Marketing Cloud Engagement experience, building campaigns, automations, audience segments, and journeys while helping define program
Competenze
- Several years of hands-on Salesforce Marketing Cloud Engagement experience required.
- Experience building and deploying campaigns, automations, audience segments, and journeys.
- Strong understanding of lifecycle strategy and hands-on execution beyond strategy.
Mansioni
- Build and deploy email campaigns in Salesforce Marketing Cloud using Email Studio, Content Builder, Journey Builder, and Automation Studio.
- Own end-to-end campaign execution including audience segmentation, data extensions, SQL queries, dynamic content, personalization, and deployment.
- Develop and optimize Journey Builder programs with entry criteria, decision logic, cadence, re-entry and suppression rules.
Conoscenze
Formazione
Strumenti
Descrizione del lavoro
Focus Partners is seeking a hands-on Lifecycle Marketing Manager to design, build, deploy, and optimize campaigns and journeys that support firm growth, client experience, and multi-firm communications. This is a full-stack role combining technical Salesforce Marketing Cloud execution with lifecycle strategy.
This role requires several years of hands-on Salesforce Marketing Cloud Engagement experience, building campaigns, automations, audience segments, and journeys while helping define program
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