Guest Services Specialist (WHL)

Midwest Shooting Center; Wheeling (WV); On-site; USD 35,000 - 55,000; Full time

Job summary

Midwest Shooting Center in Wheeling, WV seeks a Guest Services Specialist to drive membership growth and premium guest experiences. You will conduct Sample Sessions, convert prospects to training agreements and memberships, and coach teammates on the sales process.

The role emphasizes generating new memberships and GTS while maintaining high guest service standards and a strong, professional presence on the floor.

Qualifications

• Minimum requirement: strong sales background with proven ability to convert prospects.
• Excellent customer service mindset and hospitality focus to enhance the guest experience.
• Ability to coach teammates on the sales process and maintain disciplined follow-up and performance tracking.

Responsibilities

• Personally conduct Sample Sessions and convert them into training agreements and memberships.
• Execute membership appointments and close new membership sales.
• Coach location team members on the membership and premium service sales process.
• Work with sales specialists and team members to manage schedules effectively, support floor efforts, and add new clients and members.
• Ensure fast, professional follow-up on leads, inquiries, and prospective members.
• Track, report, and improve key sales metrics, including new memberships, training agreements, and conversion rates.
• Participate in daily and weekly meetings to review performance, coach priorities, and align on sales goals.
• Partner with department managers to align strategies, resources, and guest experience standards.
• Represent Midwest Shooting Center with professionalism, hospitality, and a customer-first attitude.

Skills

Sales experience

Customer service

Prospect conversion

Communication skills

Team leadership

Coaching others

Background checks

Job description

Position:Guest Services Specialist (WHL)

Location: Wheeling, WV

Job Id:329

# of Openings:1

Guest Services Specialist
Midwest Shooting Center
Full-time | $17 per hour + commissions

About Us
Midwest Shooting Center is redefining the modern shooting range experience through professionalism, hospitality, and a focus on safety and service. With multiple locations and a growing member base, we are building a customer-first culture that sets the standard in our industry.

Position Overview
The Guest Services Specialist plays a critical role in driving membership growth, Gross Training Sales (GTS), and a premium guest experience at Midwest Shooting Center. This position is responsible for conducting Sample Sessions, converting prospects into training agreements and memberships, coaching team members on the sales process, and helping the location consistently achieve sales and service goals.

Key Responsibilities

• Personally conduct Sample Sessions and convert them into training agreements and memberships.
• Execute membership appointments and close new membership sales.
• Coach location team members on the membership and premium service sales process.
• Work with sales specialists and team members to manage schedules effectively, support floor efforts, and add new clients and members.
• Ensure fast, professional follow-up on leads, inquiries, and prospective members.
• Track, report, and improve key sales metrics, including new memberships, training agreements, and conversion rates.
• Participate in daily and weekly meetings to review performance, coach priorities, and align on sales goals.
• Partner with department managers to align strategies, resources, and guest experience standards.
• Represent Midwest Shooting Center with professionalism, hospitality, and a customer-first attitude.

What Success Looks Like

• High conversion from Sample Sessions into Gross Training Sales (GTS).
• Consistent achievement or overachievement of sales and service targets.
• Guests become long-term members and training clients through excellent first impressions and follow-up.
• Predictable membership and training growth for the location.
• Strong team alignment around membership conversion, premium services, and the Midwest Shooting Center guest experience.

Skills & Traits Needed

• Strong sales ability, especially in one-on-one Sample Sessions and membership conversations.
• Ability to coach, support, and develop other team members.
• Organized and disciplined in tracking sales activity, follow-up, and performance metrics.
• Positive, customer-first attitude with high energy and professionalism.
• Comfort leading from the front and setting the standard for guest engagement.
• Strong verbal and written communication skills.
• Successful completion of required firearms-specific background checks and training, as applicable.

Metrics You'll Be Measured On

• Individual Gross Training Sales (GTS) from Sample Sessions.
• Location total Gross Training Sales (GTS) from Sample Sessions.
• New memberships sold.
• Location membership conversion.
• Annual salary range: $17 per hour + performance commissions.
• Performance-based incentives.
• Health, dental, and vision insurance.
• Employee discounts on products, services, and training.
• Career growth opportunities within a rapidly expanding company.

Join the Midwest Shooting Center Team

If you're passionate about delivering exceptional service, driving membership growth, and helping guests become long-term members and training clients, we want to hear from you.