GTM Product Marketing Manager, Commerce Experiences

Stripe; San Francisco (CA); On-site; USD 133,000 - 199,000; Full time

Benefits offered by this job

Equity

401(k) plan

Medical, dental, and vision benefits

Wellness stipend

Job summary

Stripe is seeking a GTM Product Marketing Manager for Commerce Experiences. You will translate complex commerce capabilities into seller-ready narratives and equip customer-facing teams to pitch solutions across enterprise to platform buyers.

You’ll partner with Market Intelligence, design training, and measure impact through KPIs, shaping product messaging and roadmap.

Qualifications

• 3+ years of product marketing experience, preferably in B2B tech.
• Direct experience with checkout, ecommerce, digital wallets, agentic commerce or other commerce platforms is strongly preferred.
• Experience with Enterprise sales cycles and technical products.
• Excellent communication and presentation abilities, with a proven track record of distilling complex strategies into clear, compelling narratives.
• Strong stakeholder management skills.
• Ability to move quickly without compromising attention to detail or polish.
• A self-starter who thrives in fast-paced, ambiguous environments and can manage multiple priorities simultaneously.
• Comfort with data-driven decision making and measuring marketing impact.
• Ability to collaborate effectively with stakeholders across Product, Sales, and Marketing, and contribute to alignment on shared goals.

Responsibilities

• Own the content development and GTM enablement strategy across the sold funnel - creating seller-ready resources that translate product positioning into differentiated value propositions.
• Partner with Market Intelligence to monitor trends, competitive dynamics, and seller-facing narratives, and synthesize insights to shape positioning.
• Design and deliver training programs that build seller expertise across the Commerce Experiences portfolio.
• Prepare sellers for major product launch events like Stripe Sessions and to understand the roadmap details.
• Leverage data to identify enablement gaps, prioritize asset development, launch new content, and measure impact on seller confidence and KPIs.
• Surface field insights on a regular cadence to inform PMM positioning and product roadmap.

Skills

Product marketing

B2B tech

Data-driven decisions

Stakeholder management

Communication & presentation

Cross-functional collaboration

AI tooling

Tools

AI tooling

Job description

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

Who we are

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About The Team

The GTM Product Marketing team sits within Stripe's Product Marketing org. We make sure Stripe sellers walk into every conversation prepared, confident, and armed with the right story. As Stripe's center of excellence for general product enablement, we set the standard for how sellers learn and pitch our products, drive consistency across product suites, and act as Marketing's Voice of the Field - surfacing seller insights to sharpen upstream messaging and positioning. We translate product value into seller-ready narratives, resources, and enablement - and we measure our impact on seller confidence and how effectively our teams pitch, qualify, and close.

Stripe's Commerce Experiences products (Optimized Checkout Suite, Link, Terminal, Agentic Commerce) help businesses convert more customers across every channel - from online checkout, to digital wallets, to in-person commerce, to the emerging world of AI-driven shopping. We're looking for an exceptional GTM product marketer to bring Stripe's story to market. In this role, you'll be the connective tissue between product, marketing, and the field. You'll translate complex commerce and checkout capabilities into compelling narratives and seller resources that resonate with our users and drive adoption. You'll equip customer-facing teams to confidently pitch all our solutions, answer technical questions, and speak to the roadmap. You'll also elevate seller and field insights to refine product positioning and messaging.

What you’ll do

As the GTM PMM for Commerce Experiences, you’ll need to quickly build a deep understanding of Stripe’s Commerce Experiences Products, Buyer Personas, and Differentiation. You will

• Own the content development and GTM enablement strategy across the sold funnel - creating seller-ready resources (pitch decks, FAQs, value props, talking points) that translate product positioning into clear, differentiated customer value propositions for enterprise, mid-market, and platform buyers.
• Partner with Market Intelligence to monitor and understand commerce, checkout, and emerging agentic commerce market trends, competitive dynamics, and seller-facing competitive narratives - synthesize insights, and leverage these to build differentiated positioning.
• Design and deliver training programs that build seller expertise across the Commerce Experiences portfolio.
• Prepare sellers for major product launch events like Stripe Sessions, and to understand the details of the roadmap product is building.
• Leverage data and insights to identify enablement and knowledge gaps, prioritize asset development, launch new content, and measure effectiveness on seller confidence and other KPIs.
• Surface field insights on a regular cadence - through monthly readouts and structured retros - to inform core PMM positioning and product roadmap.

Minimum Requirements

• 3+ years of product marketing experience, preferably in B2B tech.
• Direct experience with checkout, ecommerce, digital wallets, agentic commerce or other commerce platforms is strongly preferred.
• Experience with Enterprise sales cycles and technical products.
• Excellent communication and presentation abilities, with a proven track record of distilling complex strategies into clear, compelling narratives.
• Strong stakeholder management skills.
• Ability to move quickly without compromising attention to detail or polish.
• A self-starter who thrives in fast-paced, ambiguous environments and can manage multiple priorities simultaneously.
• Comfort with data-driven decision making and measuring marketing impact.
• Ability to collaborate effectively with stakeholders across Product, Sales, and Marketing, and contribute to alignment on shared goals.

Preferred Qualifications

• Demonstrated comfort working with, and presenting to, senior leaders across a variety of disciplines.
• Strong collaboration skills, a tendency to seek and share alternative views, and an ability to earn stakeholder confidence
• Experience using or building AI-powered tooling to accelerate seller productivity or content development.

In-office expectations

Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in Stripe Delivery Center roles in Mexico City, Mexico, Bengaluru, India, and Dublin, Ireland work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.

Pay and benefits

The annual US base salary range for this role is $132,600 - $198,800. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.

Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.

We look forward to hearing from you.

At Stripe, we're looking for people with passion, grit, and integrity. You're encouraged to apply even if your experience doesn’t precisely match the job description. Your skills and passion will stand out—and set you apart—especially if your career has taken some extraordinary twists and turns. At Stripe, we welcome diverse perspectives and people who think rigorously and aren’t afraid to challenge assumptions. Join us.