GTM Operator

DataDrone Inc.; Cheyenne, Northern (WY, KY); Hybrid; USD 55,000 - 100,000; Full time

Job summary

DataDrone Inc. seeks a results-oriented social media distribution lead to own cross-platform content publishing and community management. You will monitor performance, optimize paid campaigns, and ensure attribution links content to pipeline metrics.

Join a fast-growing SaaS team that values discipline, rigor, and consistent publishing rhythms. 5 hours/day focus on distribution with measurable impact across Meta, LinkedIn, TikTok, and paid search.

Qualifications

• Experience distributing content for a brand across multiple platforms.
• Ability to adjust strategies based on platform algorithms and performance.
• Proven track record managing paid campaigns and ROAS monitoring.

Responsibilities

• Schedule and publish content on cadence across all active platforms
• Manage communities — respond to comments and DMs within SLA
• Monitor organic and paid metrics per platform
• Manage paid campaigns — setup, monitoring, optimization, budget discipline
• Track content-to-pipeline attribution — connect social activity to demo requests and signups
• Coordinate with Creative Soldiers, Branding, and Newsletter

Skills

Brand distribution strategy

Platform algorithm understanding

Paid campaigns management

Community engagement & response

Attribution tracking & reporting

Content calendar discipline

Scheduling tools (Buffer, Hootsuite)

Tools

Buffer

Hootsuite

Meta Ads Manager

Job description

DataDrone builds 0-1 SaaS products and the team that ships them. No bosses, no managers — the playbook manages, the copilot tracks. Every role owns a small, defined space with extreme accountability. We don't talk about growth. We grow — through content that reaches the right people, on the right platforms, at the right time.

What You'll Do

You'll own content distribution across every active platform — Meta, LinkedIn, TikTok, paid search, and whatever comes next. You schedule the content, manage the communities, monitor performance, and optimize what works. The Creative Soldiers produce it. The Brand team approves it. You get it in front of the audience and make sure it drives pipeline — not just impressions.

Daily Rhythm (How You Operate)

• Daily: publish on cadence across all active platforms and manage communities — comments and DMs within SLA.
• Daily: monitor organic and paid performance per platform; keep paid campaigns within budget discipline.
• Weekly: diagnose underperformers, amplify what works, and adjust to algorithm shifts.
• Monthly: deliver the content-to-pipeline attribution report — which platform drove the most demo requests.
• Always: coordinate with Creative Soldiers (content), Branding (compliance), and Newsletter (cross-pollination).

Key Responsibilities

• Schedule and publish content on cadence across all active platforms
• Manage communities — respond to comments and DMs within SLA
• Monitor performance — organic and paid metrics per platform
• Manage paid campaigns — setup, monitoring, optimization, budget discipline
• Track content-to-pipeline attribution — connect social activity to demo requests and signups
• Coordinate with Creative Soldiers (content), Branding (compliance), and Newsletter (cross-pollination)
• Maintain GTM Onboarding Playbook and all platform operational playbooks

What We're Looking For

• You've managed social media distribution for a brand — not a personal account. Multiple platforms, scheduling tools, performance tracking.
• You understand platform algorithms well enough to adjust when reach drops — not just post and hope.
• You can manage paid campaigns on Meta or paid search — setup, targeting, budget management, ROAS monitoring.
• You respond to community engagement fast. Comments, DMs, mentions — within hours, not days.
• You track attribution. You can answer "which platform drove the most demo requests this month?" with data.
• You maintain a content calendar. Publishing on schedule is non-negotiable, not aspirational.

Bonus Points For

• Experience with B2B SaaS marketing on social platforms
• Experience with Buffer, Hootsuite, or equivalent scheduling tools
• Experience with Meta Ads Manager and paid search
• Experience with LinkedIn organic growth strategies
• Comfort with AI copilots for performance analysis and content briefs

The Mindset We Hire For

• Consistency compounds. One post a day for 90 days beats 30 posts in one week. The calendar is the heartbeat. Don't break the rhythm.
• Engagement over impressions. 100 comments from the target audience beats 10,000 views from the wrong one.
• Amplify what works. When a post outperforms, boost it. The algorithm told you the audience liked it. Listen.
• Diagnose what fails. A post that underperforms is data, not defeat. What was different? Timing? Format? Hook? Adjust and test.
• Attribution is your proof. If you can't connect content to pipeline, you can't prove content works. Track it imperfectly rather than not at all.
• You distribute, you don't create. Your skill is knowing WHEN, WHERE, and HOW to publish — not producing the content itself.

Success in This Role

• 30 Days — Platforms audited. Playbooks read. First week of content published. Community management SLAs met.
• 90 Days — Engagement growing. Attribution clear. Strategy validated. GTM runs without daily oversight.

Tools Your Use

Scheduling tools, Meta Business Suite, LinkedIn, TikTok Business Center, paid search, web analytics, Slack, Google Drive, AI copilot.

Why Join Us

You won't post into a void. You'll distribute content for a product that businesses need, on platforms where those businesses are active, with attribution that proves your work drives revenue. The content is produced by a dedicated team. The brand standards are set. Your job is to make the distribution machine run — consistently, measurably, and at increasing scale.

5 hours of focused distribution work per day. Clear rhythm. Measurable impact.

Self-Check Before You Apply

• Can you manage 3+ social platforms simultaneously without missing a publishing day?
• When a post underperforms, do you diagnose why — or just post something new tomorrow?
• Can you set up a paid Meta or paid search campaign from scratch — targeting, budget, creative, tracking?
• Do you respond to comments and DMs within hours — or batch them at the end of the week?
• Can you produce a monthly attribution report showing which platform drove the most pipeline?
• When an algorithm changes and reach drops, do you research and adapt — or complain that the platform is broken?

If three or more are yes, that's you — apply.