Growth Strategist, Paid Media

Structured; United States; Remote; USD 72,000 - 75,000; Full time

Job summary

A leading performance marketing firm is seeking a Paid Media Growth Strategist to enhance its e-commerce strategies. The role focuses on managing significant ad budgets and requires strong analytical skills alongside creative direction. Ideal candidates will have extensive experience with Google and Meta advertising, demonstrating strategic thinking and a passion for data-driven marketing.

Qualifications

• 3+ years of hands-on paid media experience, agency or in-house.
• Deep platform knowledge in Meta and/or Google Ads.
• 2+ years of experience in a client-facing role.

Responsibilities

• Own paid media strategy and campaign execution for e-commerce clients.
• Manage ad spend of $100K+/month across Google and Meta platforms.
• Analyze performance, extract insights, and present actionable next steps.

Skills

Analytical skills

Strategic thinking

Paid media management

Client-facing strategy

Creative direction

Performance data analysis

Job description

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About Structured
Structured is a full-service performance marketing firm on a mission to cultivate a culture of growth—for our team, our clients, and our company.

To us, growth is a mindset: a commitment to continuous improvement, a resilience in the face of setbacks, a passion for learning, and an eagerness to take on new challenges. We believe that when we grow, everything we touch grows with us.

The Role
We’re looking for a Paid Media Growth Strategist to join our team and lead the charge on paid media execution and strategy across client accounts. You’re a storyteller and a strategist, equally fluent in data analysis and creative direction. You know how to craft a clear narrative from performance data, manage large budgets with precision, and translate strategy into measurable wins.

What You’ll Do

Own paid media strategy and campaign execution fore-commerce clients

Act as the primary client-facing strategist for your accounts

Manage ad spend of $100K+/month across Google and/or Meta platforms

Build creative briefs and collaborate on creative direction for 1–2 clients

Understand and apply creative best practices—formatting, trends, testing methodologies

Use tools like Motion for creative analytics and tagging

Analyze performance, extract insights, and present actionable next steps

Stay ahead of platform updates (Google, Meta) and adjust strategies accordingly

Leverage attribution platforms like TripleWhale or Northbeam alongside GA and Shopify

Drive customer acquisition strategies through full-funnel paid media campaigns

Contribute to team growth by sharing your expertise and mentoring others

What We’re Looking For

3+ years of hands-on paid media experience, agency and/or in-house

Deep platform knowledge in Meta and/or Google Ads (either specialty is welcome)

2+ years of experience in a client-facing role

Proven experience managing large budgets ($100K+/mo) on Meta and/or Google

Experience with additional platforms (e.g., Pinterest, Snapchat, LinkedIn) is a plus

Strong analytical skills paired with strategic thinking

Eagerness to expand your knowledge in areas like CRO, email/SMS marketing, and business analytics

About Structured
Structured is a full-service performance marketing firm on a mission to cultivate a culture of growth—for our team, our clients, and our company.

To us, growth is a mindset: a commitment to continuous improvement, a resilience in the face of setbacks, a passion for learning, and an eagerness to take on new challenges. We believe that when we grow, everything we touch grows with us.

The Role
We’re looking for a Paid Media Growth Strategist to join our team and lead the charge on paid media execution and strategy across client accounts. You’re a storyteller and a strategist, equally fluent in data analysis and creative direction. You know how to craft a clear narrative from performance data, manage large budgets with precision, and translate strategy into measurable wins.

What You’ll Do

• Own paid media strategy and campaign execution fore-commerce clients

• Act as the primary client-facing strategist for your accounts

• Manage ad spend of $100K+/month across Google and/or Meta platforms

• Build creative briefs and collaborate on creative direction for 1–2 clients

• Understand and apply creative best practices—formatting, trends, testing methodologies

• Use tools like Motion for creative analytics and tagging

• Analyze performance, extract insights, and present actionable next steps

• Stay ahead of platform updates (Google, Meta) and adjust strategies accordingly

• Leverage attribution platforms like TripleWhale or Northbeam alongside GA and Shopify

• Drive customer acquisition strategies through full-funnel paid media campaigns

• Contribute to team growth by sharing your expertise and mentoring others

What We’re Looking For

• 3+ years of hands-on paid media experience, agency and/or in-house

• Deep platform knowledge in Meta and/or Google Ads (either specialty is welcome)

• 2+ years of experience in a client-facing role

• Proven experience managing large budgets ($100K+/mo) on Meta and/or Google

• Experience with additional platforms (e.g., Pinterest, Snapchat, LinkedIn) is a plus

• Strong analytical skills paired with strategic thinking

• Eagerness to expand your knowledge in areas like CRO, email/SMS marketing, and business analytics

This is a fully remote position. Salary range: $72,000 - $75,000.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Financial Services, Software Development, and Technology, Information and Internet

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