Growth Product Marketing Manager: Launch & Enablement

MaintainX; Denver (CO); Hybrid; USD 90,000 - 120,000; Full time

Job summary

MaintainX, a mobile-first work execution platform, seeks a Product Marketing professional to own product go-to-market from alpha to GA. You’ll align with product pillars and work with product managers and engineers to translate capabilities into buyer value.

Plan and run end-to-end launches for mid-tier products and lead major workstreams for top launches, shaping messaging and naming while building collateral and enablement for sales and customers.

Qualifications

• 2–4 years in product marketing or closely related roles.
• Launched a product from plan to release and can discuss outcomes.
• Clear writing style and confident presentation to sales, product and execs.
• Experience working with go-to-market teams and strategies.

Responsibilities

• Own how products reach the market from alpha to GA.
• Plan and run end-to-end launches for mid-tier products and lead workstreams on major launches.
• Shape messaging, positioning and naming to translate capabilities into buyer value.
• Create collateral, video scripts and enablement to accelerate sales and customer adoption.
• Partner with Demand Gen on campaigns and review market materials.
• Use analytics and customer insights to define adoption goals and strategy.

Skills

Product marketing experience

Product launch experience

Written communication

Go-to-market collaboration

Job description

MaintainX, a mobile-first work execution platform, seeks a Product Marketing professional to own product go-to-market from alpha to GA. You’ll align with product pillars and work with product managers and engineers to translate capabilities into buyer value.

Plan and run end-to-end launches for mid-tier products and lead major workstreams for top launches, shaping messaging and naming while building collateral and enablement for sales and customers.