Growth Product Manager II: Acquisition Experiments & AI

Dow Jones & Company, Inc.; New York (NY); On-site; USD 120,000 - 150,000; Full time

Job summary

Dow Jones & Company, Inc. is seeking a Product Manager II for the Commerce team to own the end-to-end acquisition experimentation program, across paywalls and shop pages, for multiple brands including WSJ, Barron's, and MarketWatch.

You will manage the full lifecycle of experiments and initiatives, collaborate with marketing, engineering, design, data science, and subscription strategy, and lead the recurring experimentation forum to drive measurable improvements in conversion to order.

Qualifications

• 4+ years of product management experience, focused on subscription acquisition, direct-to-consumer, e‑commerce, or growth/experimentation products.
• Strong experimentation and analytical skills: designing and running A/B tests, funnel analysis, and translating results into decisions.

Responsibilities

• Own the acquisition A/B testing program across paywalls and shop pages, designing experiments and driving improvements in conversion to order.
• Act as the acquisition experimentation subject matter expert, setting standard for test design and statistical rigor.
• Run recurring experimentation forums, coordinating a large cross-functional stakeholder group and maintaining test velocity and quality.
• Manage the full lifecycle of initiatives from hypothesis to guardrails, analysis, rollout, and learnings.
• Collaborate with marketing, engineering, design, data science, and subscription strategy to ship work and translate results into next tests.
• Share results and metrics with the wider team and stakeholders.

Skills

Product management

Experimentation

A/B testing

Data analysis

Cross-functional collaboration

Communication

Tools

Claude Code

Codex

Gemini

Glean

Job description

Dow Jones & Company, Inc. is seeking a Product Manager II for the Commerce team to own the end-to-end acquisition experimentation program, across paywalls and shop pages, for multiple brands including WSJ, Barron's, and MarketWatch.

You will manage the full lifecycle of experiments and initiatives, collaborate with marketing, engineering, design, data science, and subscription strategy, and lead the recurring experimentation forum to drive measurable improvements in conversion to order.