Growth PMM: Monetization Strategy & GTM Leader

RiseMe; Los Angeles (CA); Hybrid; USD 180,000 - 215,000; Full time

Benefits offered by this job

Annual wellbeing allowance

Medical insurance for US-based staff

Retirement contribution

Stock option program

Job summary

Linktree is seeking a Senior Product Marketing Manager, Growth to define and drive monetization across subscriptions, add-ons, and pricing. You will shape long-term positioning, packaging, and go-to-market for paid products and the broader revenue ecosystem.

You'll partner with Product, Growth, Finance, Design and Executive Leadership, leading pricing experiments, segmentation, and value messaging to maximize value for users and the business.

Qualifications

• Senior Product Marketing Manager with growth focus.
• Strong monetization and pricing strategy experience.

Responsibilities

• Define monetization strategy and GTM for paid products and revenue ecosystem.
• Partner with Product, Growth, Finance, Design, and Leadership to drive pricing, packaging, and value messaging.
• Lead customer segmentation, willingness-to-pay research, and competitive analysis to inform monetization decisions.

Job description

Linktree is seeking a Senior Product Marketing Manager, Growth to define and drive monetization across subscriptions, add-ons, and pricing. You will shape long-term positioning, packaging, and go-to-market for paid products and the broader revenue ecosystem.

You'll partner with Product, Growth, Finance, Design and Executive Leadership, leading pricing experiments, segmentation, and value messaging to maximize value for users and the business.