Growth‑Oriented Director of Direct Marketing

Colibri Group; St. Louis (MO); On-site; USD 120,000 - 180,000; Full time

Job summary

Colibri Group, based in St. Louis, Missouri, seeks a Direct Marketing Director to own end-to-end direct marketing efforts across email, direct mail, and digital campaigns.

You will drive growth through strategy, optimization, and cross-functional leadership within our ecosystem go-to-market plans. Leading a team of marketing professionals, you will oversee platform selections, list management, and performance reporting while aligning with product and brand objectives.

Qualifications

• Minimum 5-7 years of experience in direct marketing duties and functions.
• 5+ years of leadership experience in marketing.
• Experience in high-growth environments and operational excellence.

Responsibilities

• Direct marketing channel strategy and facilitation.
• List management including automation and tracking.
• Email and print process optimization, governance, and best practices.
• Direct marketing channel technology selection, integration, optimization, governance and adoption.
• Lead and develop a team of direct marketing employees and contractors.
• Support acquisition integration and new business development initiatives.
• Provide channel reporting and analysis to inform ecosystem customers of performance.

Skills

Direct marketing strategy

List management

Email marketing

Direct marketing technology

Team leadership

Acquisition integration

Channel reporting & analytics

Tools

Direct marketing platforms

Job description

Colibri Group, based in St. Louis, Missouri, seeks a Direct Marketing Director to own end-to-end direct marketing efforts across email, direct mail, and digital campaigns.

You will drive growth through strategy, optimization, and cross-functional leadership within our ecosystem go-to-market plans. Leading a team of marketing professionals, you will oversee platform selections, list management, and performance reporting while aligning with product and brand objectives.