Growth‑Oriented Digital Marketing Manager (ABM + HubSpot)

Dekko; Fort Wayne (IN); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Healthcare benefits

Dental & Vision

8% retirement plan

Growth opportunities

Work-life balance

Job summary

Dekko, a Fort Wayne-based company, seeks a Digital Marketing Manager to lead a connected customer experience across our digital channels, website, e-commerce, and customer portal. This hands-on role blends strategy with execution, analytics, content, and marketing technology to drive growth.

You’ll manage integrated campaigns, HubSpot workflows, CMS content, and AI-enabled tools, collaborating with cross-functional teams to deliver measurable impact.

Qualifications

• Five or more years in B2B digital marketing or demand generation.
• Hands-on HubSpot experience as a day-to-day user and reporting.
• Experience managing website/e-commerce content in a CMS and improving conversion.
• Understanding of CRM-to-marketing-data flow and attribution.

Responsibilities

• Own and execute an integrated digital marketing strategy aligned to growth and revenue goals.
• Lead account-based marketing for high-value accounts and segments.
• Plan and run campaigns across email, social, search, paid media, video, and landing pages.
• Manage website, e-commerce, and portal content, including navigation, forms, and CTAs.
• Create/edit digital assets in Adobe Creative Cloud per brand standards.
• Run lead lifecycle in HubSpot: capture, scoring, nurturing, routing, handoff, and re-engagement.
• Report on digital performance through HubSpot and analytics dashboards.
• Test new channels and AI-enabled tools; standardize successful approaches.
• Collaborate with Marketing, Product, Sales, and IT; manage budgets and vendors.

Skills

B2B marketing

Demand generation

HubSpot experience

CMS management

Analytics

Project management

Copywriting

Marketing analytics

Education

Bachelor's in Marketing

Tools

Adobe Creative Cloud

Google Analytics

HubSpot CRM

Job description

Dekko, a Fort Wayne-based company, seeks a Digital Marketing Manager to lead a connected customer experience across our digital channels, website, e-commerce, and customer portal. This hands-on role blends strategy with execution, analytics, content, and marketing technology to drive growth.

You’ll manage integrated campaigns, HubSpot workflows, CMS content, and AI-enabled tools, collaborating with cross-functional teams to deliver measurable impact.