Growth-Minded Marketing Leader — Brand & Digital (CPG)

LOVE BRANDS, Inc.; New Jersey; On-site; USD 180,000 - 230,000; Full time

Job summary

LOVE CORN in the USA is seeking a Head of Marketing to lead a digital-first, brand-forward strategy that drives awareness, engagement, and velocity at retail. You will own consumer journey, build digital campaigns, and elevate brand storytelling across channels.

You will manage a small team, partner with founders and sales, and translate brand voice into scalable programs for national retailers and e-commerce, leveraging data and consumer insights.

Qualifications

• 8+ years of digital and brand marketing experience in food & beverage or CPG; startup/challenger brand experience preferred.
• Proven success in building and scaling brand campaigns that drive awareness, household penetration, and retail velocity.
• Proven success in performance marketing, scaling ROAS-positive paid social/search, and managing CRM/retention programs.
• Experience leading Amazon, Instacart, and retail media marketing.
• Strong understanding of digital content and influencer marketing, with a track record of building engaged online communities.

Responsibilities

• Own LOVE CORN’s brand marketing & strategy across digital, retail, packaging, partnerships, and earned media.
• Lead digital & performance marketing programs to drive awareness, trial, and ROAS goals.
• Build quarterly retailer plans and lead marketing initiatives across digital, shopper, and experiential channels.
• Lead consumer insights work to inform brand strategy and campaign optimization.
• Mentor a small team and collaborate with sales, finance, and ops; present updates to leadership.

Skills

Brand marketing

Digital marketing

Performance marketing

CRM/Retention

Influencer marketing

Retail media

Leadership

Team management

Tools

Amazon

Instacart

Job description

LOVE CORN in the USA is seeking a Head of Marketing to lead a digital-first, brand-forward strategy that drives awareness, engagement, and velocity at retail. You will own consumer journey, build digital campaigns, and elevate brand storytelling across channels.

You will manage a small team, partner with founders and sales, and translate brand voice into scalable programs for national retailers and e-commerce, leveraging data and consumer insights.