Growth Marketing Tech Lead

Mercury

New York (NY)

On-site

USD 158,000 - 198,000

Full time

9 days ago
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Equity (stock options/RSUs)
Benefits

Job summary

Mercury is hiring a Marketing Technology Lead to build and maintain connections behind the Growth Marketing team’s work, including reliable conversion signals, current audiences, and tooling that enables rapid experimentation.

You’ll own marketing integrations and platform infrastructure, working closely with Data, Growth Engineering, and Performance Marketing to ensure systems run smoothly and deliver measurable impact. This is a hands-on IC role reporting to the Head of Growth Marketing.

Qualifications

  • Experience owning marketing technology or related systems with independently prioritizing and delivering across acquisition and lifecycle marketing.
  • Strong SQL skills and hands-on experience building integrations with APIs, webhooks, and cloud data warehouses.
  • Hands-on experience administering GA4 and maintaining advertising conversion integrations; understand identity, permissions and data quality.

Responsibilities

  • Own the marketing technology roadmap with Growth Marketing leaders, prioritizing data reliability and experimentation readiness.
  • Build and maintain marketing data pipelines using Segment and Polytomic and expose data to marketing platforms.
  • Own GA4 administration, event configuration, dimensions, connections and reporting setup for marketing use.
  • Build and maintain marketing tracking and advertising conversion integrations, including tagging, cross-domain measurement, and server-side tracking.
  • Partner with Data to align measurement definitions and attribution settings across platforms (GA4, Rockerbox).
  • Build, test, deploy and maintain marketing integrations using APIs, integration tools and custom code.
  • Maintain website forms, marketing tags, and experimentation tools; collaborate on SEO/AI-search setup and automation.
  • Monitor integrations, resolve failures, and establish testing, alerting and recovery practices.

Skills

Strong SQL skills
Communication
Problem solving

Tools

Segment
Polytomic
GA4
Snowflake
Salesforce
Rockerbox

Job description

Mercury is hiring a Marketing Technology Lead to build and maintain connections behind the Growth Marketing team’s work, including reliable conversion signals, current audiences, and tooling that enables rapid experimentation.

You’ll own marketing integrations and platform infrastructure, working closely with Data, Growth Engineering, and Performance Marketing to ensure systems run smoothly and deliver measurable impact. This is a hands-on IC role reporting to the Head of Growth Marketing.

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