Growth Marketing Strategist & CRM Lead

Heritage-Homes; Fargo (ND); On-site; USD 60,000 - 90,000; Full time

Job summary

Heritage Homes in Fargo, ND is seeking a Marketing Strategist to manage email campaigns, social media, website content, events, and branding across Heritage Homes and BHHS Premier Properties. You will be the primary HubSpot CRM administrator, drive analytics and reporting, optimize customer journeys, and collaborate with sales and leadership to grow market share.

Ideal candidates bring a data-driven mindset, strong collaboration skills, and experience with CRM platforms and digital marketing

Qualifications

• Bachelor's degree in Marketing or related field.
• Experience with HubSpot CRM and email campaigns.
• Strong analytics, reporting, and CRM optimization skills.
• Ability to collaborate with sales, leadership and cross-functional teams.

Responsibilities

• Assist in planning, executing, and optimizing email campaigns using HubSpot.
• Administer HubSpot pipelines, dashboards, and workflows with the sales team.
• Update and manage content on company websites and social media.
• Monitor marketing analytics and report quarterly insights.
• Support branding efforts for Heritage Series, Odyssey Series, and Epcon Series.
• Coordinate internal and external events and marketing initiatives.
• Develop marketing materials and collateral and manage vendor relations.

Skills

Email marketing

CRM management

Analytics

Cross-functional collaboration

Education

Bachelor's degree in Marketing

Tools

HubSpot CRM

KVcore

Adobe Creative Suite

Google Analytics

Job description

Heritage Homes in Fargo, ND is seeking a Marketing Strategist to manage email campaigns, social media, website content, events, and branding across Heritage Homes and BHHS Premier Properties. You will be the primary HubSpot CRM administrator, drive analytics and reporting, optimize customer journeys, and collaborate with sales and leadership to grow market share.

Ideal candidates bring a data-driven mindset, strong collaboration skills, and experience with CRM platforms and digital marketing