Growth Marketing Specialist - Remote Work

BairesDev; Charlotte (NC); Remote; USD 65,000 - 110,000; Full time

Benefits offered by this job

Remote setup

PTO & parental leave

Above-market pay

Healthcare coverage

Life Insurance

401K Plan

Fast growth opportunities

Diverse environment

Innovation-driven culture

Job summary

BairesDev is seeking a Growth Marketing Specialist to support experiments that drive user acquisition, engagement, and retention in a fast-moving, test-and-learn environment. You will execute campaigns across Google Ads, Meta, and LinkedIn, analyze results, and help scale what works.

Collaboration with content, design, and product teams will be key to developing growth-focused assets and maintaining an organized experiment backlog.

Qualifications

• 3+ years in growth or digital/ performance marketing.
• Hands-on with paid campaigns and conversion metrics.
• Experience with analytics tools and data-driven decision making.
• Curious, fast learner with bias toward action.

Responsibilities

• Execute growth experiments across funnel stages.
• Manage and optimize paid campaigns on Google Ads, Meta, LinkedIn.
• Build and analyze performance reports to inform experiments.
• Support CRO on landing pages, emails, onboarding.
• Collaborate with content, design, and product teams to test assets.
• Maintain experiment backlog and document learnings clearly.

Skills

Growth marketing

Paid campaigns optimization

A/B testing

Data analysis

Conversion optimization

Tools

Google Analytics

Mixpanel

Job description

At BairesDev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.

Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.

Growth Marketing Specialist at BairesDev

We are looking for a Growth Marketing Specialist to support the execution of experiments and programs that drive user acquisition, engagement, and retention. You will contribute to a fast-moving, test-and-learn environment by executing campaigns, analyzing results, and helping scale what works.

What You'll Do:

• Execute growth experiments across acquisition, activation, and retention stages of the funnel.
• Manage and optimize paid campaigns across channels such as Google Ads, Meta, and LinkedIn.
• Build and analyze performance reports, extracting insights to inform the next round of experiments.
• Support conversion rate optimization efforts on landing pages, emails, and onboarding flows.
• Collaborate with content, design, and product teams to develop and test growth-focused assets.
• Maintain the experiment backlog and document results, learnings, and recommendations clearly.

What we are looking for:

• 3+ years of experience in growth marketing, digital marketing, or performance marketing.
• Hands-on experience running paid campaigns and optimizing for conversion and acquisition metrics.
• Comfort working with data and analytics tools such as Google Analytics, Mixpanel, or similar platforms.
• Familiarity with A/B testing methodologies and experience interpreting experiment results.
• Curious, fast-learning mindset with a bias toward action and measurable outcomes.

How we make your work (and your life) easier:

• Work-from-home hardware setup.
• PTO, parental leave, and other special leaves.
• An excellent compensation package— well above the market average.
• Healthcare coverage (Vision and Dental).
• Life Insurance.
• 401K Plan.
• You can grow at the speed of your learning curve.
• Diverse and multicultural work environment.
• An innovation-driven environment that provides the support and resources for its professionals to thrive.

Join a global team where your unique talents can truly thrive and make a significant impact!