Growth Marketing Manager - Remote & Flexible Hours

Alt; United States; Remote; CAD 85,000 - 110,000; Full time

Job summary

Homera Health is seeking a hands-on Marketing Manager to plan and execute marketing initiatives across lifecycle, paid media, content, social, and website projects. You’ll partner with leadership and external partners to move campaigns from planning to execution with minimal oversight.

The role demands strong execution alongside strategic thinking about how channels collaborate to drive awareness, onboarding, and retention in a fast-growing D2C telemedicine business. Remote-friendly role.

Qualifications

• 3–7 years hands-on marketing in early-stage environments.
• Owns campaigns end-to-end across multiple channels.
• Experience with content production and social media.
• Exposure to performance marketing creative testing.

Responsibilities

• Plan and execute cross-channel marketing initiatives aligned with evolving priorities.
• Own marketing calendars, timelines, and documentation for visibility and accountability.
• Coordinate work with external vendors, freelancers, and partners.
• Manage campaign launches, updates, and executional follow-through.
• Support day-to-day marketing operations and project management.
• Plan and execute lifecycle campaigns across email and SMS.
• Build, manage, and update core lifecycle flows.
• Partner with leadership to align lifecycle initiatives with business priorities.
• Plan and manage creative production for paid channels (Meta, Google, etc.).
• Develop creative briefs, messaging direction, and testing approaches.
• Coordinate asset creation, feedback, and iteration with designers and external partners.
• Ensure paid creative and messaging are aligned with landing page, onboarding, and lifecycle experiences.
• Coordinate website updates and landing page projects.
• Work with designers, developers, and stakeholders to ensure projects are delivered on time.
• Ensure landing pages align with campaign goals, messaging, and conversion objectives.
• Support ongoing optimization and testing efforts to improve performance.
• Plan, produce, and distribute educational content across marketing channels.
• Ensure educational content supports conversion, onboarding, and retention goals.
• Own social media planning and execution across priority platforms.
• Develop content calendars and oversee posting and engagement.
• Ensure social content aligns with brand, education, and growth objectives.

Skills

Marketing strategy

Campaign execution

Lifecycle marketing

Paid media management

Content production

Social media

Cross-functional collaboration

Tools

Email platforms

Social scheduling tools

Web analytics

Job description

Homera Health is seeking a hands-on Marketing Manager to plan and execute marketing initiatives across lifecycle, paid media, content, social, and website projects. You’ll partner with leadership and external partners to move campaigns from planning to execution with minimal oversight.

The role demands strong execution alongside strategic thinking about how channels collaborate to drive awareness, onboarding, and retention in a fast-growing D2C telemedicine business. Remote-friendly role.