Growth Marketing Manager - Full-Funnel, Data-Driven

Raymond Corp.; Atlanta, Northern (GA, KY); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Health insurance

401(k) plan with company match

Tuition reimbursement

Career growth opportunities

Job summary

Carolina Handling is seeking a Growth Marketing Manager to own paid search, paid social, CTV, retargeting, and other performance channels, bringing agency work in-house. You will connect campaigns to CRM, leads, opportunities, and revenue, and mentor the Digital Marketing Specialist.

You’ll develop budgets, test strategies, optimize landing pages, and partner with Content, Brand, and Digital to set KPIs and measure impact across the funnel. This role offers growth in a fast-paced team.

Qualifications

• 5-7 years’ experience in performance or digital marketing with cross-functional responsibilities.
• Experience owning or managing a company website, landing pages, and UX optimization.
• Bachelor’s degree in marketing, business, communications or similar.

Responsibilities

• Own paid search, paid social, CTV, retargeting, and other channels in-house.
• Manage CarolinaHandling.com and digital experience to drive acquisition and revenue.
• Develop and manage paid media budgets, targeting, and campaign execution.
• Develop testing strategies across audiences, messaging, offers, channels, and pages.
• Partner with the Digital Marketing Specialist to optimize campaigns.

Skills

5-7 years’ experience in performance/

Hands-on paid search & paid social

CMS experience

HubSpot CRM

Google Analytics

Education

Bachelor's degree in marketing

Tools

Google Ads

Meta Ads Manager

LinkedIn Campaign Manager

CTV/programmatic

Retargeting platforms

Job description

Carolina Handling is seeking a Growth Marketing Manager to own paid search, paid social, CTV, retargeting, and other performance channels, bringing agency work in-house. You will connect campaigns to CRM, leads, opportunities, and revenue, and mentor the Digital Marketing Specialist.

You’ll develop budgets, test strategies, optimize landing pages, and partner with Content, Brand, and Digital to set KPIs and measure impact across the funnel. This role offers growth in a fast-paced team.