Growth Marketing Manager | CRO & A/B Testing Mentor

Energy Innovation Corp; Concord (NH); On-site; USD 85,000 - 128,000; Full time

Benefits offered by this job

Mentor

Benefits plan

Job summary

Illinois Tool Works in Concord, NH is hiring a Marketing Manager to lead market positioning and revenue-focused marketing initiatives. The role carries a salary range of $85,000 to $128,000 and offers mentorship, a benefits plan, and growth opportunities in CRO and A/B testing.

The successful candidate will read market signals, defend pricing, and drive conversations from webinars to concrete demos while tracking KPIs related to revenue and retention. This is a on-site role in Concord, NH.

Qualifications

• Comfort defending a recommendation in front of skeptics.
• A teammate's instinct to unblock others before yourself.
• Familiarity with Mailchimp and related tools or frameworks.
• A communication style that translates jargon back into plain English.
• Comfortable presenting ideas to stakeholders at every level.
• Strong time-management skills and a bias toward action.
• Comfort navigating ambiguity when the brief arrives half-written.

Responsibilities

• Read the sales marketing market and reposition the offer when it shifts.
• Pitch Illinois Tool Works at $85,000 - $128,000 value without apologizing for the price.
• Carry the booth conversation past small talk into next steps.
• Convert webinar attendees into sales marketing demos within 48 hours.
• Set and monitor KPIs tied to revenue, retention, and acquisition cost.

Skills

Time management

Presentation skills

Communication

Stakeholder communication

Ambiguity navigation

Tools

Mailchimp

Job description

Illinois Tool Works in Concord, NH is hiring a Marketing Manager to lead market positioning and revenue-focused marketing initiatives. The role carries a salary range of $85,000 to $128,000 and offers mentorship, a benefits plan, and growth opportunities in CRO and A/B testing.

The successful candidate will read market signals, defend pricing, and drive conversations from webinars to concrete demos while tracking KPIs related to revenue and retention. This is a on-site role in Concord, NH.