Growth Marketing Manager

Stash; New York (NY); Remote; USD 110,000 - 165,000; Full time

Job summary

A leading company committed to building wealth through innovation seeks a Growth Marketing Manager. This position involves driving growth through strategic marketing initiatives, leveraging AI, and optimizing campaigns. Ideal candidates have strong analytical skills and experience in performance marketing, ready to thrive in a fast-paced environment.

Benefits

Flexible PTO

Remote-first work policy

Annual learning reimbursement

Paid Parental Leave

Health and wellness benefits

Qualifications

• 3-5 years in growth or performance marketing with a focus on paid channels.
• Mastery of prompt engineering and use of Gen-AI tools.
• Experience in planning and analyzing experiments.

Responsibilities

• Drive new depositors with paid media and optimize performance spend.
• Execute a paid media testing roadmap focused on Paid Social.
• Run experiments across ads and landing pages.

Skills

Growth Marketing

Performance Marketing

AI leveraging

Analytical skills

Collaboration

Tools

Looker

Gen-AI tools

CMS

Job description

Want to help everyday Americans invest and build wealth? Financial inequality is increasing, and too many people are getting left behind. At Stash, we are passionate about democratizing wealth creation through education, advice, and products that help customers achieve greater financial freedom.

At Stash, growth thrives on tight collaboration among Growth, Creative, Product, and Data Science, and we're looking for a motivated, detail-oriented Growth Marketing Manager with deep acquisition chops to join our team. You'll help build the growth marketing engine that turns prospects into new depositors. We're looking for a digital-first mindset, sharp creative instincts, and a knack for leveraging generative AI to streamline campaign production, creative strategy and reporting to help you push the team's thinking forward. If you thrive in a fast-paced environment where curiosity, data, and cross-functional teamwork fuel compounding growth loops, you'll feel right at home at Stash.

Expect a green-field environment : many channels are early-stage, budgets are flexible, and experimentation velocity is prized over play-it-safe incrementalism.

What you'll do :

• Drive new depositors with paid media -deploy, measure, and optimize performance spend while maintaining efficient payback windows.
• Execute paid media testing roadmap -contribute to and be a key player in implementing our paid media testing roadmap, with focus on Paid Social and managing creative test pipeline
• Find and execute AI leverage -use Gen-AI + low-code tools (prompt engineering in GPT-4o / Claude, plus cursor, V0, n8n) to automate workflows across reporting, creative production, and test pipelines.
• Run experiments across ads, landing pages -contribute to our testing agenda and execute A / B tests on ads, landing pages and content and own the results and impact of those tests
• Deliver against ambitious growth targets -regularly hit (and reset) monthly new-depositor goals while maturing the Stash growth portfolio into a more predictable mix of channels
• Identify new ways to grow -you'll contribute actively to our growth roadmap and help identify bets outside of the core channel mix to drive new user growth. This includes prototyping new marketing experiences to build and deliver

What we're looking for :

• 3-5 years in growth or performance marketing, with 70 %+ of your time owning paid channels .
• Demonstrated mastery of prompt engineering and day-to-day use of Gen-AI tools to increase output or reduce costs.
• Experience planning, launching, and analyzing experiments across paid ads and / or landing pages.
• Comfortable building or editing landing pages in a modern CMS without dev help.
• Strong cross-functional chops-able to brief creatives, partner with data, size new opportunities and translate insights into backlog tickets.
• Familiarity with Looker or similar BI platforms (bonus points for building dashboards).

Gold Stars :

• Built internal bots / automations in cursor, V0, Bolt, or n8n that save marketers hours per week.
• Prior experience as a creative strategist or content lead (storyboards, hooks, narrative frameworks).
• Depth in post-iOS 14 measurement, server-side tagging, or media-mix modeling.
• Experience guiding freelancers or agencies across design, media buying, or web dev.

LI-REMOTE

Our Commitment to Diversity, Equity, and Inclusion

We proudly celebrate the unique qualities that make you you, 365 days a year, and not just because it's the right thing to do or good for business. We embed the principles and practices of diversity, equity, and inclusion (DEI) into all that we do to prioritize people, a Stash core value, and to ensure Stashers of all backgrounds and experiences can be their authentic selves.

We are also proud to be the first and only venture-backed fintech to join the CEO Action for Diversity & Inclusion, and as an Equal Opportunity Employer, Stash is committed to building an inclusive environment for people of all backgrounds.

If you require any reasonable accommodations to make your application process more accessible, please reach out to [emailprotected] .

Helping You Invest in Yourself

• Comprehensive total rewards package, comprising compensation (salary and equity) and health care benefits
• Complimentary subscription to Stash+ account
• Remote-first work policy - Live and work where you feel the most productive, whether that is in your home, in an office
• Flexible PTO
• Annual learning and development reimbursement benefit
• Work-from-home equipment stipends; home internet subsidy
• Paid Parental Leave (offerings for birth giving and non-birth giving parents) Primary & Secondary
• Enhanced health and wellness benefits through One Medical, Gympass, and Maven Health

External Recognition for Stash

• Benzinga's 2023 Best Brokerage for Beginners and Best Robo-Advisor Awards
• Qorus-Accenture's 2023 Banking Innovation Awards
• USA Today and Statista's 2023 Top 500 Best Financial Advisory Firms
• Comparably's Best Company Awards : Best Places to Work, Best Company Outlook, and Best Engineering Team for Diversity, Women, Culture, and more! (2023)
• Fintech Breakthrough Award : Best Personal Finance App (2023)
• BuiltIn's Best Places to Work (2022, 2021, 2020, 2019)
• LendIt Fintech Innovator of the Year (2020, 2019)

Salary Range : $110,478 - $164,435

The base salary range represents the reasonably anticipated low and high end of the salary range for this position. Actual salaries will vary and will be based on various factors, such as the candidate's qualifications, skills, experience and competencies, as well as internal equity and alignment with market data for companies of our size and industry.

• No recruiters, please

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