Growth Marketing Leader — Remote-First Demand Gen

Rally

United States

Remote

USD 120,000 - 140,000

Full time

5 days ago
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Benefits offered by this job

Equity
Medical, dental, vision
14 weeks parental leave
Unlimited PTO
Home office support
Mental health support
401(k)
In-person time with coworkers

Job summary

Rally is hiring a Sr. Growth Marketing Manager to own the pipeline coverage and top-of-funnel demand generation end-to-end. You will design and run the demand engine for Rally and its Agent and MCP products, impacting how pipeline becomes revenue.

Remote-first across the US with hubs in New York and Boston, you’ll work cross-functionally with Marketing, Sales, Product, and Engineering to build scalable demand strategies and optimize CAC and velocity.

Qualifications

  • 6+ years running demand gen or growth marketing with pipeline ownership.
  • Built and owned experiences across paid channels, events, and content.
  • Tech/SaaS background, startup to mid-market, with limited resources and ambiguity.
  • You prefer defining the approach rather than waiting to be told what to do.

Responsibilities

  • Identify and test new channels or tactics to diversify pipeline sources.
  • Run events, email marketing strategy, and social campaigns.
  • Partner with sales to align campaigns with pipeline targets and field feedback.
  • Collaborate with product marketing on campaigns and messaging to drive pipeline.
  • Continuously optimize CAC, conversion rates, and pipeline velocity.

Skills

Demand gen
Growth marketing
Paid campaigns
Events
Content marketing
Autonomy

Job description

Rally is hiring a Sr. Growth Marketing Manager to own the pipeline coverage and top-of-funnel demand generation end-to-end. You will design and run the demand engine for Rally and its Agent and MCP products, impacting how pipeline becomes revenue.

Remote-first across the US with hubs in New York and Boston, you’ll work cross-functionally with Marketing, Sales, Product, and Engineering to build scalable demand strategies and optimize CAC and velocity.

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