Growth Marketing Lead, Legal Practice

Aprio

Scottsdale (AZ)

Hybrid

USD 120,000 - 180,000

Full time

2 days ago

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Benefits offered by this job

Medical, Dental, Vision Insurance

401k with Profit Sharing

Parental Leave

Tuition Assistance Program

Discretionary incentive compensation

Remote and hybrid options

Wellness program

Job summary

Aprio Legal seeks a strategic, relationship-driven marketing and brand leader to accelerate growth and deepen client relationships for the firm. The role oversees marketing programs, account prospecting, business development, and external referrals as part of Aprio's Growth and Marketing team.

It requires guiding go-to-market strategy, cross-firm collaboration, and leveraging AI/automation for ROI measurement. Excellent communication and leadership are essential.

Qualifications

8–10+ years of experience in marketing, business development or communications, preferably in legal or professional services.
Strong knowledge of legal marketing and client relationship growth.

Responsibilities

Lead marketing programs, account prospecting/planning, and referral development.
Develop integrated marketing and go-to-market strategies aligned with growth priorities.
Coordinate with internal Communications team to align practice priorities with firm messaging.
Coach attorneys in business development and nurture external relationships.

Skills

Marketing strategy

Business development

Client relationship management

Communications

Leadership

Education

Bachelor's degree in Marketing/Business

Tools

CRM systems

Marketing automation

Job description

It requires guiding go-to-market strategy, cross-firm collaboration, and leveraging AI/automation for ROI measurement. Excellent communication and leadership are essential.

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