Growth Marketing Lead - Fintech

Kikoff

San Francisco (CA)

On-site

USD 120,000 - 145,000

Full time

14 days+
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Job summary

Kikoff is seeking a data-driven Growth Marketer to scale user acquisition for its fintech platform. You will own campaigns across multiple channels, work with cross-functional teams, and relentlessly optimize for CAC/ROAS while learning fast in a high-velocity environment.

Initial collaboration with senior leadership will give way to full ownership of campaigns and strategic initiatives, with equity and benefits included in a fast-growing company that helps customers build credit and financial

Qualifications

  • 2+ years of experience driving growth toward CAC/ROAS or related targets.
  • Ability to define and break down marketing KPIs into drivers.
  • Ability to move fast with high-velocity and attention to detail.
  • Strategic thinker able to organize problems and prioritize opportunities.
  • Experience with hypothesis-driven testing (A/B, MVT) and interpreting results.

Responsibilities

  • Grow user onboarding across digital and offline channels at scalable CAC/ROAS.
  • Define, drive and measure KPIs for each campaign.
  • Design and run AB tests to optimize campaigns continuously.
  • Collaborate with designers, copywriters, product, data teams and others to execute campaigns.
  • Aim for rapid learning and measurable business growth from day one.

Skills

Growth marketing
CAC/ROAS
A/B testing
Cross-functional collaboration
Data-driven

Job description

Kikoff is seeking a data-driven Growth Marketer to scale user acquisition for its fintech platform. You will own campaigns across multiple channels, work with cross-functional teams, and relentlessly optimize for CAC/ROAS while learning fast in a high-velocity environment.

Initial collaboration with senior leadership will give way to full ownership of campaigns and strategic initiatives, with equity and benefits included in a fast-growing company that helps customers build credit and financial

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