Growth Marketing Lead — Demand Gen & Copywriting (Hybrid)

Bed Bath & Beyond; Asheville (NC); Hybrid; USD 92,000 - 140,000; Full time

Benefits offered by this job

Full benefits

Job summary

Bed Bath & Beyond is expanding its Asheville, NC team with a Growth Marketing Manager responsible for driving demand and crafting compelling campaigns. The role blends client-centric collaboration with hands-on demand-gen work across display ads, content, and LinkedIn Ads to grow pipeline.

You’ll own marketing initiatives, coach a team, and help scale growth with a clear runway to own LinkedIn Ads and conversions. Competitive salary $92,000–$140,000 with full benefits.

Qualifications

• Experience with demand-generation and display advertising.
• Comfort with client-centric workplace rhythms.
• Strong interpersonal skills and tone in emails.

Responsibilities

• Walk NC partners through co-marketing opportunities.
• Build and manage the campaign calendar to maintain Asheville pipeline.
• Negotiate renewals before contracts lapse.
• Draft persuasive copy for ads, emails, and webpages.
• Develop campaigns that differentiate Bed Bath & Beyond.

Skills

Hybrid work experience

Written communication

Customer-focused

Decision making

Learning mindset

Team collaboration

Content marketing

Tools

Display Advertising

Job description

Bed Bath & Beyond is expanding its Asheville, NC team with a Growth Marketing Manager responsible for driving demand and crafting compelling campaigns. The role blends client-centric collaboration with hands-on demand-gen work across display ads, content, and LinkedIn Ads to grow pipeline.

You’ll own marketing initiatives, coach a team, and help scale growth with a clear runway to own LinkedIn Ads and conversions. Competitive salary $92,000–$140,000 with full benefits.