Growth Marketing Lead, AI-Driven Paid Social

Otter.ai; Mountain View (CA); Sur place; USD 150 000 - 170 000; Plein temps

Résumé du poste

Otter.ai is seeking a Growth Marketing Manager to own and scale paid social channels, driving CPA, LTV/CAC, and ROAS targets. You will build AI-native workflows and lead cross-functional collaboration to accelerate growth across Meta, YouTube, TikTok, and affiliates.

The ideal candidate has 7+ years in growth or user acquisition, strong analytics, and experience with Amplitude, Google Analytics, Appsflyer, and GTM. Join a fast-moving team applying AI to marketing workflows.

Qualifications

• BA/BS degree in a quantitative or business field.
• Minimum 7 years in growth or user acquisition roles.
• Experience managing paid social budgets at scale.

Responsabilités

• Own Paid Social across Meta, YouTube, TikTok and emerging channels.
• Lead creative-led growth with test-and-learn iterations.
• Build AI-native workflows to accelerate campaigns and insights.
• Run high-velocity experiments across audiences and funnels.
• Grow affiliate/creator/influencer channels from sourcing to optimization.
• Improve landing pages, messaging, and conversion flows.

Connaissances

Growth marketing

Paid social

Analytics

AI tools

Amplitude

Attribution

Formation

BA in Economics/Business or BS in Math/CS/Statistics/Engineering

Outils

Amplitude

HubSpot

Appsflyer

Google Analytics

GTM

Description du poste

Otter.ai is seeking a Growth Marketing Manager to own and scale paid social channels, driving CPA, LTV/CAC, and ROAS targets. You will build AI-native workflows and lead cross-functional collaboration to accelerate growth across Meta, YouTube, TikTok, and affiliates.

The ideal candidate has 7+ years in growth or user acquisition, strong analytics, and experience with Amplitude, Google Analytics, Appsflyer, and GTM. Join a fast-moving team applying AI to marketing workflows.