Growth Marketer, B2C Marketplace - From Zero

Tandem Inc.; Draper, Northern (UT, KY); Hybrid; USD 70,000 - 110,000; Full time

Benefits offered by this job

On-site gym

Flexible PTO

Monthly purchase allowance

HSA contributions

Weekly lunches

Babysitting perk

Nearby trails

Job summary

Redo, based in Draper, Utah, is a fast-growing B2B SaaS startup building a marketplace where shoppers use HSA/FSA funds to buy from Redo brands. As the founding Growth Marketer for the marketplace, you will build go-to-market from zero and own the numbers, from brand listings to shopper conversions.

You will own acquisition across multiple channels, define the launch strategy, and scale the marketplace to profitability, shaping the future of post-purchase experiences in ecommerce.

Qualifications

• Experience building and scaling ecommerce or DTC brands from 0 to 1.
• Proven paid acquisition results on Meta, Google, and TikTok.
• Ability to scale CAC profitably within a take-rate marketplace.
• Comfort with ambiguity and building structure from scratch.
• Systems and economics thinking beyond ad campaigns.
• Hands-on and strategic, willing to pull levers.
• Bias to move fast with incomplete information.
• Track record driving traffic across multiple channels.
• Experience in marketplace or two-sided platforms is a plus.
• Comfort with brand partnerships.

Responsibilities

• Own the full go-to-market for the marketplace: who we target, how we win brand inventory, and how we turn shoppers into paying orders.
• Build the traffic engine from scratch: paid acquisition (Meta, Google, TikTok), SEO and AEO, lifecycle, referral loops, partnerships, social.
• Hit the number: drive the first 100 orders in 60 days, then 1,000 orders/month, profitably.
• Own the launch itself from landing page to first GMV.
• Position the marketplace for brands and shoppers.
• Build the loop between shopper behavior and brand signals.
• Pressure-test the model early and define target brands and shoppers.
• Stand up repeatable channels and a brand pitch that closes listings.
• Evolve the marketplace into a self-serve motion to scale growth.

Skills

Growth marketing

Paid acquisition

CAC/LTV

Strategy & systems

Ambiguity tolerance

Decisiveness

Multi-channel traffic

Marketplace experience

E-commerce

Job description

Redo, based in Draper, Utah, is a fast-growing B2B SaaS startup building a marketplace where shoppers use HSA/FSA funds to buy from Redo brands. As the founding Growth Marketer for the marketplace, you will build go-to-market from zero and own the numbers, from brand listings to shopper conversions.

You will own acquisition across multiple channels, define the launch strategy, and scale the marketplace to profitability, shaping the future of post-purchase experiences in ecommerce.