Growth Manager

txt.com; Irvine (CA); On-site; USD 85,000 - 125,000; Full time

Benefits offered by this job

Bonus if targets exceeded

Shares program (VSOP)

Flat hierarchies

Flexible working hours

Great workplace in Southern California

Job summary

TXT.com, a fast-growing SaaS platform in Southern California, is seeking a marketing specialist to lead creator-focused campaigns and strategic partnerships. You will segment audiences, craft go-to-market plans, and drive growth through content, SEO/SEA, and data-driven optimization.

The role involves close collaboration with Creator Success and Sales, developing end-to-end campaigns, and testing initiatives to maximize lead generation and customer acquisition.

Qualifications

• 3+ years in marketing roles, preferably influencer marketing.
• Proven ability to design go-to-market strategies.
• Strong knowledge of digital marketing, SEO and social media.
• Data-driven with experience using analytics tools.
• Ability to create demand and WOW moments.

Responsibilities

• You are in close contact with our Creator Success and Sales team to use our customers' campaigns for our own awareness and new customer acquisition
• You are looking for strategic partnerships to help us attract more creators and artists to our software.
• You define market and customer segmentation, creating and implementing go-to-market strategies, and defining positioning, pricing, and promotion.
• You recognize new customer touchpoints and use them specifically with content
• Developing and executing end-to-end campaigns, including audience targeting, messaging, creative direction, and media planning
• You will conduct A/B tests to evaluate the effectiveness of growth initiatives and regularly analyze data to make informed decisions

Skills

Digital marketing

SEO

SEA

Content marketing

Data analysis

Influencer marketing

Tools

Google Analytics

SEMrush

Job description

About TXT.com TXT.com is a fast-growing SaaS that connects creators with their fans through iMessage and SMS. We empower influencers and creators to build meaningful fan relationships, monetize exclusive content, and foster genuine engagement. Our product focuses on ease of use, seamless monetization, and scalability, transforming the way creators connect with their audience. With a collaborative, agile, and creative work culture, each team member's input helps shape our innovative product. Join TXT.com, where your work will help define the future of creator-fan interactions and bring real value to influencers across various industries, including entertainment, social media, and more.

Responsibilities

• You are in close contact with our Creator Success and Sales team to use our customers' campaigns for our own awareness and new customer acquisition
• You are looking for strategic partnerships to help us attract more creators and artists to our software.
• You define market and customer segmentation, creating and implementing go-to-market strategies, and defining positioning, pricing, and promotion.
• You recognize new customer touchpoints and use them specifically with content
• Developing and executing end-to-end campaigns, including audience targeting, messaging, creative direction, and media planning
• You will conduct A/B tests to evaluate the effectiveness of growth initiatives and regularly analyze data to make informed decisions

Qualifications

• Experience in Marketing +3 years (If you already have some experience in influencer marketing, that's a big plus)
• You love to use unconventional marketing methods and know how to leverage the reach of creators and artists
• You have in-depth knowledge of digital marketing, content marketing, SEO, SEA and social media
• You have experience in using data analysis tools and the ability to make data-driven decisions
• You have a talent for creating WOW moments and know how to create demand

Why you should join us

• Working in a young dynamic team with an extensive digital background
• Great workplace in Southern California.
• In addition to a competitive salary, you will receive a bonus if we exceed our lead and MQL targets
• Unique opportunity to work with top creators and artists from all over the worldShares (VSOP) for employees - you participate directly in success
• Real responsibility and the daily chance to bring our product and vision decisively forward with good ideas
• Flat hierarchies & flexible working hours