Growth Lead, Risk & Compliance Services

Aprio; Atlanta (GA); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401k with Profit Sharing

Holidays & time off

Parental Leave

Tuition assistance & CPA support

Discretionary incentive compensation

Wellness program

Remote and hybrid options

Job summary

Aprio is seeking a Growth Leader, Risk Services to drive growth of the Risk Attest and Advisory Services portfolio, including IT data security advisory services and certifications. You will develop strategies to generate leads that convert into revenue, collaborate with service leaders and product managers, and optimize partnerships to increase pipeline.

The role requires a data-driven, story-telling marketer with GTM expertise and experience in IT security markets.

Qualifications

• 10+ years of marketing experience.
• 3+ years marketing B2B services to CISO and IT decision makers.
• Knowledge of GRC/IT Assurance services.
• Proficiency with HubSpot or comparable marketing automation and CRM platform.
• Demonstrated track record of generating pipeline and revenue through multi-channel campaigns.
• Strong analytical skills and comfort with funnel metrics and reporting.
• Excellent cross-functional collaboration, project management, and communication skills.

Responsibilities

• Develop strategies and drive execution of lead generation campaigns through the full funnel, including PPC advertising, events, partner marketing.
• Ensure pre- and post-event activities are in place and well executed to drive ROI from each event.
• Actively monitor sales pipeline, ensuring visibility into key metrics and resolve friction; respond to inbound inquiries and keep the pipeline updated in HubSpot.
• Manage development of campaign assets such as articles, whitepapers, videos, and website lead capture tools.
• Drive revenue through partner marketing by developing co-branded sales tools and supporting lead generation campaigns.
• Drive awareness and leads via social and news media, partnering with media relations to pitch to CISOs; mentor team members for speaking engagements.
• Manage Compliance Automation Growth Leader to support software growth as part of the RaaS marketing strategy.

Skills

Marketing leadership

B2B marketing

GRC/IT Assurance

HubSpot

Lead generation

Multi-channel campaigns

Analytics

Cross-functional collaboration

Education

Bachelor's degree in marketing or equivalent

Tools

HubSpot

Job description

Aprio is seeking a Growth Leader, Risk Services to drive growth of the Risk Attest and Advisory Services portfolio, including IT data security advisory services and certifications. You will develop strategies to generate leads that convert into revenue, collaborate with service leaders and product managers, and optimize partnerships to increase pipeline.

The role requires a data-driven, story-telling marketer with GTM expertise and experience in IT security markets.